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Eric Schmidt

Celebrities and Influencers
Tech Personalities
Playground →Docs

The top 10 neighbors for Eric Schmidt form a tight, undifferentiated band — similarity scores run from 0.99 down to only 0.98, with no single neighbor pulling decisively ahead of the rest.

The shape is flat, and the composition tells the story. Tallying subcategories across the top 10: five are Tech Personalities (Marc Benioff, Marc Andreessen, Tim O'Reilly, Chamath Palihapitiya), two are Websites (Techmeme, Recode), one is a Magazine (VentureBeat), one is a B2B brand (Crunchbase), and one is a Professional (Marissa Mayer, 0.99). The dominant cluster is fellow Tech Personalities, meaning Schmidt's audience shape closely mirrors that of other prominent figures in the same subcategory. The media properties in the mix — VentureBeat (0.99), Techmeme (0.98), Recode (0.98) — are all tech-industry-focused channels, reinforcing that the surrounding audience territory is defined by professional tech readership rather than general business or mainstream news. Crunchbase (0.98) is the lone B2B brand in the top 10, and no journalists, activists, or other subcategories appear within this set.

The flat shape across a narrow 0.99–0.98 band indicates an audience that is densely concentrated within a single professional ecosystem, with no meaningful separation between the nearest neighbors.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "ericschmidt", "title": "Eric Schmidt", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "resolved": "ericschmidt", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "marissamayer", "title": "Marissa Mayer", "category": "Celebrities and Influencers", "subcategory": "Professionals", "similarity": 0.9943, "drivers": [ "A02", "G01", "A06", "G03", "A01" ] }, { "handle": "benioff", "title": "Marc Benioff", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9874, "drivers": [ "A02", "G01", "A06", "G03", "A01" ] }, { "handle": "pmarca", "title": "Marc Andreessen", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9859, "drivers": [ "A02", "G01", "A06", "G03", "A01" ] }, { "handle": "timoreilly", "title": "Tim O'Reilly", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9856, "drivers": [ "A02", "G01", "A06", "G03", "A01" ] }, { "handle": "venturebeat", "title": "VentureBeat", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.985, "drivers": [ "A02", "G01", "A06", "G03", "A01" ] }, { "handle": "techmeme", "title": "Techmeme", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9796, "drivers": [ "A02", "G01", "G03", "A06", "A01" ] }, { "handle": "chamath", "title": "Chamath Palihapitiya", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9785, "drivers": [ "A02", "G01", "A06", "G03", "A01" ] }, { "handle": "recode", "title": "Recode", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9777, "drivers": [ "A02", "G01", "G03", "A06", "A01" ] }, { "handle": "angellist", "title": "AngelList", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9771, "drivers": [ "A02", "G01", "A06", "G03", "G02" ] }, { "handle": "crunchbase", "title": "Crunchbase", "category": "Brands", "subcategory": "B2B", "similarity": 0.9757, "drivers": [ "A02", "G01", "A06", "G03", "J02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: