Playground →
At 0.92, CBS Sports sits at the top of ESPN Radio's neighbor set — but the more revealing structural fact is that the audience bridges two distinct clusters: former NFL players turned analysts, and sports media channels.
The shape is two-peak. One cluster is anchored by athletes-turned-commentators: Mark Schlereth (0.90), Cris Carter (0.89), Trent Dilfer (0.86), Mike Golic (0.85), and Cris Collinsworth (0.85) all carry the Athletes subcategory. The second cluster is sports media infrastructure: The Will Cain Show (0.89) and Keyshawn, JWill & Zubin (0.88) are fellow Podcasts and Radio entries, while NCAA March Madness (0.85) rounds out the broadcast-adjacent tier. Jim Rome (0.85) is the lone Journalist in the top 10, sitting between the two clusters as a sports-talk figure who straddles both.
Notably, ESPN Radio's own subcategory — Podcasts and Radio — accounts for only two of the ten neighbors. The dominant pull is Athletes, with five entries, suggesting the audience's shape is defined less by the radio format itself and more by the specific on-air talent ecosystem of former professional football players doing commentary work.
That pattern points to an audience whose composition is tightly organized around NFL-adjacent voices, regardless of the medium those voices appear in.
