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Forbes Tech's nearest audiences span tech media, tech personalities, and B2B consultancies in roughly equal measure — no single neighbor pulls far ahead of the rest.
The shape is flat: the top 10 scores run from Tim Cook at 0.98 down to Bloomberg Businessweek at 0.97, a band of less than 0.02. Within that band, the subcategory mix is the real story. Three neighbors are Tech Personalities — Tim Cook (0.98), Chamath Palihapitiya (0.97), and Jack Dorsey (0.97 in the broader set) — sitting alongside tech-focused Websites like TechCrunch (0.98) and ReadWrite (0.97), and Magazines like Engadget (0.97). The only neighbor that stands out by kind is United Airlines (0.98), an Airlines brand — the lone non-media, non-tech-personality entry in the top 10, and the one that most resists a tidy label. Deloitte (0.97) represents the B2B consultancy cluster that also appears further down the neighbor list. Forbes Tech is itself a News Publisher, and Bloomberg Businessweek (0.97) is the only other News Publisher in the top 10, making cross-kind overlap — tech media Websites, Magazines, and Tech Personalities — the dominant structural feature rather than same-kind clustering.
The flat shape and tight score band indicate an audience that is broadly shared across the professional tech-and-business media ecosystem, with no single neighbor owning a disproportionate share of that overlap.
