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Fox News Originals

Marketing Channels
News Publishers
Playground →Docs

Fox News Originals' ten nearest neighbors split almost evenly between journalists and politicians — a mix that defines the shape of this audience more than any single standout. Similarity here measures how closely two entities' audiences resemble each other in composition; scores across the top 10 run from 0.90 down to 0.85, a narrow band consistent with the flat shape classification.

FoxNewsInsider leads at 0.90, the only neighbor that pulls meaningfully ahead of the rest. Below it, three journalists — Harris Faulkner (0.87), Martha MacCallum (0.86), and Bill Hemmer (0.86) — sit alongside three politicians: US Senate Majority Leader (0.86), Brad Parscale (0.86), and Kevin McCarthy (0.86). Fox News Video (0.86) is the only other News Publisher in the top 10. The remaining two slots go to a TV show, Outnumbered (0.86), and a TV personality, Judge Napolitano (0.85). The cross-kind presence of politicians at near-parity with journalists is the structural note: this audience's shape is as close to political figures as it is to the on-air talent associated with the network itself.

The flat, tightly clustered scores suggest an audience with a well-defined and internally consistent profile — one that moves fluidly across news publishers, individual journalists, and political figures without a sharp preference for any single type.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "foxnewslive", "title": "Fox News Originals", "category": "Marketing Channels", "subcategory": "News Publishers", "resolved": "foxnewslive", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "foxnewsinsider", "title": "FoxNewsInsider", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.8995, "drivers": [ "K02", "J02", "N03", "K01", "P03" ] }, { "handle": "harrisfaulkner", "title": "Harris Faulkner", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.8723, "drivers": [ "K02", "J02", "N03", "K01", "P03" ] }, { "handle": "outnumberedfnc", "title": "Outnumbered", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8649, "drivers": [ "K02", "K01", "J02", "P03", "N03" ] }, { "handle": "foxnewsvideo", "title": "Fox News Video", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.8636, "drivers": [ "K02", "N03", "J02", "P03", "K01" ] }, { "handle": "marthamaccallum", "title": "Martha MacCallum", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.8602, "drivers": [ "K02", "J02", "N03", "P03", "K01" ] }, { "handle": "senatemajldr", "title": "US Senate Majority Leader", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.8589, "drivers": [ "K02", "J02", "P03", "K01", "N03" ] }, { "handle": "parscale", "title": "Brad Parscale", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.8575, "drivers": [ "K02", "J02", "K01", "P03", "N03" ] }, { "handle": "billhemmer", "title": "Bill Hemmer", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.857, "drivers": [ "K02", "J02", "P03", "K01", "N03" ] }, { "handle": "gopleader", "title": "Kevin McCarthy", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.8551, "drivers": [ "K02", "J02", "N03", "K01", "P03" ] }, { "handle": "judgenap", "title": "Judge Napolitano", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.8549, "drivers": [ "K02", "J02", "K01", "P03", "N03" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: