Playground →
The top 10 neighbors for I Love Gain form a tight, homogeneous cluster — no single entity pulls far ahead, and the composition is almost entirely other home and household-adjacent brands.
The shape is flat: scores run from Downy at 0.96 down to Secret Deodorant at 0.92, a span of only four points across all ten neighbors. Febreze sits at 0.96 and Tide at 0.95 — both laundry and household care brands, the same subcategory as Gain itself. Swiffer (0.93) and Family Dollar (0.92) round out the Home subcategory representation, giving five of the ten neighbors the same subcategory as the center entity.
The remaining five break toward Beverages and Food: Tropicana (0.93), Sunkist (0.92), and Welch's (0.92) are juice and beverage brands; Butterball (0.92) is Food. Secret Deodorant (0.92) is the one Home subcategory neighbor that sits outside the laundry-and-cleaning core. No entertainment, media, or celebrity entities appear in the top 10 — the neighbor set is entirely consumer packaged goods brands across Home, Beverages, and Food subcategories.
The flat shape and narrow score band indicate an audience that is broadly shared with mainstream CPG brands rather than concentrated around any single close analog.
