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Granta

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Magazines
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Granta's ten nearest neighbors form a tight literary-media cluster — scores compress into a 0.98 band, from LA Review of Books (LARB) at 0.98 down to Timothy McSweeney at 0.98 — with no single neighbor pulling meaningfully ahead of the rest.

Five of the ten share Granta's own subcategory: LA Review of Books (LARB) (0.98), The Paris Review (0.98), London Review of Books (0.98), Harper's Magazine (0.98), and Electric Literature (0.98). The remaining five cross into adjacent kinds: two literary blogs — The Rumpus (0.98) and The Millions (0.98) — one website, Literary Hub (0.98), one book publisher, Timothy McSweeney (0.98), and one activist, Gloria Steinem (0.98). The cross-kind neighbors are all oriented around literary culture and serious writing, even if their format differs from a magazine. No news publishers, no general-interest media, and no non-literary brands appear in the top 10.

The flat shape across this cluster points to an audience that is consistently and specifically literary — one that distributes its attention evenly across the full ecosystem of literary magazines, blogs, publishers, and adjacent voices rather than concentrating on any single outlet.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "grantamag", "title": "Granta", "category": "Marketing Channels", "subcategory": "Magazines", "resolved": "grantamag", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "lareviewofbooks", "title": "LA Review of Books (LARB)", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9828, "drivers": [ "A02", "G01", "G03", "I01", "J02" ] }, { "handle": "parisreview", "title": "The Paris Review", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9824, "drivers": [ "A02", "G01", "G03", "I01", "J02" ] }, { "handle": "lrb", "title": "London Review of Books", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9823, "drivers": [ "A02", "G01", "G03", "I01", "J02" ] }, { "handle": "the_rumpus", "title": "The Rumpus", "category": "Marketing Channels", "subcategory": "Blogs", "similarity": 0.9807, "drivers": [ "A02", "G01", "G03", "I01", "H02" ] }, { "handle": "the_millions", "title": "The Millions", "category": "Marketing Channels", "subcategory": "Blogs", "similarity": 0.9806, "drivers": [ "A02", "G01", "G03", "I01", "H02" ] }, { "handle": "lithub", "title": "Literary Hub", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9804, "drivers": [ "A02", "G01", "G03", "I01", "J02" ] }, { "handle": "harpers", "title": "Harper's Magazine", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9803, "drivers": [ "A02", "G01", "G03", "I01", "H02" ] }, { "handle": "gloriasteinem", "title": "Gloria Steinem", "category": "Celebrities and Influencers", "subcategory": "Activists", "similarity": 0.9793, "drivers": [ "A02", "G01", "G03", "I01", "H02" ] }, { "handle": "electriclit", "title": "Electric Literature", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9786, "drivers": [ "A02", "G01", "G03", "I01", "H02" ] }, { "handle": "mcsweeneys", "title": "Timothy McSweeney", "category": "Brands", "subcategory": "Book Publishers", "similarity": 0.9782, "drivers": [ "A02", "G01", "G03", "I01", "H02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: