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Guardian Film

Marketing Channels
News Publishers
Playground →Docs

Guardian Film's ten nearest neighbors span magazines, art institutions, a film studio, and a fashion brand — a mix that reflects cultural-media adjacency more than any single category dominance. Similarity here measures how closely two entities' audiences resemble each other in composition; scores across the top 10 run from 0.94 to 0.95, a narrow band with no single dominant pull.

Four of the ten neighbors are magazines: NYLON (0.95), Interview Magazine (0.94), The Cut (0.94), and Allure (0.94). Two are non-profit arts institutions — MoMA The Museum of Modern Art (0.95) and The Metropolitan Museum of Art (0.94) — placing cultural institutions on equal footing with print media. IFC Films (0.95) is the sole film studio in the top 10, joined by Sundance Film Festival (0.95) as the lone events-and-awards entry and The Black List (0.94) as the lone TV-shows entry. rag & bone (0.94), a fashion brand, rounds out the set. No other news publisher appears in the top 10 — Guardian Film's own subcategory is absent from its nearest neighbors entirely.

The flat shape and cross-kind composition together suggest an audience defined less by news-media habits than by a broader orientation toward arts, culture, and fashion — one that overlaps equally with gallery visitors, magazine readers, and independent film followers.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "guardianfilm", "title": "Guardian Film", "category": "Marketing Channels", "subcategory": "News Publishers", "resolved": "guardianfilm", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "ifcfilms", "title": "IFC Films", "category": "Brands", "subcategory": "Film Studios", "similarity": 0.9498, "drivers": [ "I01", "A02", "G03", "G01", "Q01" ] }, { "handle": "nylonmag", "title": "NYLON", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9483, "drivers": [ "I01", "A02", "G01", "G03", "Q01" ] }, { "handle": "museummodernart", "title": "MoMA The Museum of Modern Art", "category": "Organizations", "subcategory": "Non-Profit", "similarity": 0.9469, "drivers": [ "I01", "A02", "G01", "G03", "Q01" ] }, { "handle": "sundancefest", "title": "Sundance Film Festival", "category": "Organizations", "subcategory": "Events and Awards", "similarity": 0.9453, "drivers": [ "I01", "A02", "G03", "G01", "Q01" ] }, { "handle": "theblcklst", "title": "The Black List", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9442, "drivers": [ "I01", "A02", "G03", "G01", "Q01" ] }, { "handle": "interviewmag", "title": "Interview Magazine", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9439, "drivers": [ "A02", "I01", "G03", "G01", "Q01" ] }, { "handle": "metmuseum", "title": "The Metropolitan Museum of Art", "category": "Organizations", "subcategory": "Non-Profit", "similarity": 0.9432, "drivers": [ "A02", "I01", "G01", "G03", "Q01" ] }, { "handle": "thecut", "title": "The Cut", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9422, "drivers": [ "A02", "I01", "G01", "G03", "Q01" ] }, { "handle": "allure_magazine", "title": "Allure", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9414, "drivers": [ "A02", "I01", "G01", "G03", "Q01" ] }, { "handle": "rag_bone", "title": "rag & bone", "category": "Brands", "subcategory": "Fashion", "similarity": 0.9405, "drivers": [ "A02", "G01", "I01", "G03", "Q01" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: