Harvard Business Review Audience Graph • Social Signal

The top 10 neighbors for Harvard Business Review span five distinct subcategories — no single kind dominates, and the scores compress into a narrow band from 0.98 to 0.97.

The shape is flat: The Points Guy leads at 0.98, followed within a fraction by McKinsey & Company (0.98), McKinsey Quarterly (0.98), eMarketer (0.98), and Fast Company (0.98). No single neighbor pulls away from the pack. Tallying the top 10 by subcategory: Magazines (McKinsey Quarterly, Fast Company), Websites (The Points Guy, eMarketer), B2B brands (McKinsey & Company), News Publishers (WSJ Business News, The Wall Street Journal, Kaiser Health News), and individual Celebrities — a Tech Personality (Guy Kawasaki) and a Journalist (David Pogue). Harvard Business Review is itself a Magazine, so two of the top 10 share its subcategory; the majority do not. The cross-kind presence of a travel website (The Points Guy) and a health news publisher (Kaiser Health News) alongside management consultancies and business press signals that the audience shape here is defined less by editorial category than by a consistent professional-reader profile that cuts across verticals.

The flat, tightly-banded structure of this neighbor set reflects an audience whose composition is stable and broadly distributed across business, technology, and professional media — rather than concentrated around any single content type.

Machine-Readable

Raw data

Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/harvardbiz

{ "handle": "harvardbiz", "title": "Harvard Business Review", "category": "Marketing Channels", "subcategory": "Magazines", "resolved": "harvardbiz", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "thepointsguy", "title": "The Points Guy", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9831, "drivers": [ "G01", "A02", "G03", "A01", "J01" ] }, { "handle": "mckinsey", "title": "McKinsey & Company", "category": "Brands", "subcategory": "B2B", "similarity": 0.9828, "drivers": [ "G01", "A02", "G03", "A01", "J01" ] }, { "handle": "mckquarterly", "title": "McKinsey Quarterly", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9819, "drivers": [ "G01", "A02", "A01", "G03", "J01" ] }, { "handle": "emarketer", "title": "eMarketer", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9807, "drivers": [ "G01", "A02", "A01", "G03", "J01" ] }, { "handle": "fastcompany", "title": "Fast Company", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9806, "drivers": [ "A02", "G01", "G03", "A01", "J01" ] }, { "handle": "wsjbusiness", "title": "WSJ Business News", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9789, "drivers": [ "A02", "G01", "A01", "J01", "G03" ] }, { "handle": "guykawasaki", "title": "Guy Kawasaki", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9788, "drivers": [ "G01", "A02", "A01", "J01", "G03" ] }, { "handle": "pogue", "title": "David Pogue", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9786, "drivers": [ "A02", "G01", "A01", "G03", "J01" ] }, { "handle": "wsj", "title": "The Wall Street Journal", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9786, "drivers": [ "A02", "G01", "A01", "G03", "J01" ] }, { "handle": "khnews", "title": "Kaiser Health News", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9771, "drivers": [ "A02", "G01", "A01", "G03", "J01" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/harvardbiz

Harvard Business Review

Nearest neighbors by audience shape

Raw data