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Hank Lockwood

Celebrities and Influencers
Professionals
Playground →Docs

The ten nearest audiences to Hank Lockwood are a dense cluster of Barstool Sports personalities and properties — Professionals, Journalists, podcast channels, and TV personalities — with scores ranging from 0.98 down to 0.92, a narrow band that signals a broad, cohesive audience shape rather than one dominant pull.

Similarity here measures how closely two entities' audiences resemble each other in composition. PFTCommenter leads at 0.98, the highest score in the set, followed by fellow Professionals Dan Katz (0.97) and Ellie Schnitt (0.95), and Dave Portnoy (0.93). Three of the top 10 share Hank Lockwood's own subcategory — Professionals — making this partly a same-kind cluster. But the set is genuinely mixed: Pardon My Take (0.95), Lights, Camera, Pod (0.94), and KFC Radio (0.92) are Podcasts and Radio channels; Ria (0.96) is a Reality TV Star; Chicks in the Office (0.94) is a TV Show; and Riggs (0.93) is a TV Personality. The Journalist subcategory appears once, with PFTCommenter at the top of the list. No athletes, musicians, or brands appear in the top 10.

The overall picture is an audience tightly organized around one media ecosystem — personalities, podcasts, and shows that orbit the same editorial universe — with no single neighbor pulling far ahead of the rest.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "hen_ease", "title": "Hank Lockwood", "category": "Celebrities and Influencers", "subcategory": "Professionals", "resolved": "hen_ease", "k": 10, "shape": "broad", "filter": null, "results": [ { "handle": "pftcommenter", "title": "PFTCommenter", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9828, "drivers": [ "H04", "N03", "A04", "P02", "H02" ] }, { "handle": "barstoolbigcat", "title": "Dan Katz", "category": "Celebrities and Influencers", "subcategory": "Professionals", "similarity": 0.9687, "drivers": [ "H04", "N03", "A04", "P02", "B03" ] }, { "handle": "barstoolria", "title": "Ria", "category": "Celebrities and Influencers", "subcategory": "Reality TV Stars", "similarity": 0.9599, "drivers": [ "A04", "H04", "N03", "C01", "L01" ] }, { "handle": "pardonmytake", "title": "Pardon My Take", "category": "Marketing Channels", "subcategory": "Podcasts and Radio", "similarity": 0.9548, "drivers": [ "H04", "A04", "P06", "P02", "P03" ] }, { "handle": "holy_schnitt", "title": "Ellie Schnitt", "category": "Celebrities and Influencers", "subcategory": "Professionals", "similarity": 0.9452, "drivers": [ "H04", "N03", "A04", "L02", "P06" ] }, { "handle": "chicksintheoff", "title": "Chicks in the Office", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9448, "drivers": [ "H04", "N03", "A04", "C01", "P02" ] }, { "handle": "lightscamerapod", "title": "Lights, Camera, Pod", "category": "Marketing Channels", "subcategory": "Podcasts and Radio", "similarity": 0.9378, "drivers": [ "H04", "N03", "A04", "C01", "B03" ] }, { "handle": "stoolpresidente", "title": "Dave Portnoy", "category": "Celebrities and Influencers", "subcategory": "Professionals", "similarity": 0.9301, "drivers": [ "A04", "N03", "H04", "P02", "L01" ] }, { "handle": "riggsbarstool", "title": "Riggs", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.9267, "drivers": [ "A04", "H04", "C01", "P02", "B03" ] }, { "handle": "kfcradio", "title": "KFC Radio", "category": "Marketing Channels", "subcategory": "Podcasts and Radio", "similarity": 0.921, "drivers": [ "A04", "N03", "H04", "L01", "C01" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: