Playground →
The top 10 neighbors for Hootsuite Mobile span enterprise software, tech media, and professional personalities — with no single neighbor pulling far ahead of the rest, and scores compressed between 0.87 and 0.84.
The shape is flat: Microsoft in Business leads at 0.87, followed closely by ZDNet (0.87), Steve Wozniak (0.87), LinkedIn (0.86), and CNET (0.85). Tallying the subcategories across all ten neighbors: five are Technology brands (Microsoft in Business, Salesforce, Dropbox, Oracle, Feedly), two are Websites (ZDNet, CNET), one is Social Media (LinkedIn), one is a Tech Personality (Steve Wozniak), and one is Magazines (WIRED Business). The dominant cluster is enterprise and productivity technology, with tech-focused media filling the remaining slots. This is largely a same-kind neighborhood — Hootsuite Mobile is itself a Technology brand, and most neighbors share that subcategory — but the presence of tech media outlets and a prominent tech personality signals that the audience also tracks industry coverage and individual voices, not just software products.
The flat score distribution means no single neighbor defines this audience; instead, it is consistently shaped by the professional technology ecosystem across tools, platforms, and publications.
