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HuffPost Politics

Marketing Channels
News Publishers
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The top 10 neighbors for HuffPost Politics span journalists, politicians, fellow news publishers, and activism organizations — with no single entity pulling significantly ahead of the rest. Similarity scores run from 0.9774 down to 0.9724, a range of just 0.005 across all ten positions, which is the defining structural fact here.

The subcategory mix breaks down as follows: four neighbors are Journalists — Chris Hayes (0.9774), Joan Walsh (0.9771), Yamiche Alcindor (0.9743), and Rachel Maddow (0.9722 — just outside the top 10 but worth noting the pattern extends); two are News Publishers — Mother Jones (0.9771) and Politico (0.9680, also just outside); one is a Politician — John Kerry (0.9767); one is a TV Show — PBS NewsHour (0.9753); one is an Activism organization — Media Matters (0.9749); and one is a Website — Daily Kos (0.9724). Within the strict top 10, that yields four Journalists, one News Publisher (Mother Jones), one Politician, one TV Show, one Activism org, one Website, and one additional News Publisher (Politico at position 17 in the full list — but within the top 10 proper, Mother Jones is the sole News Publisher neighbor).

The cross-kind finding is notable: HuffPost Politics is itself a News Publisher, yet Journalists are the dominant subcategory among its nearest neighbors, outnumbering fellow News Publishers four to one in the top 10. Politicians and activism organizations round out the cluster, reinforcing a left-leaning political media ecosystem rather than a strictly publisher-to-publisher audience shape.

The flat shape reflects an audience that is broadly shared across an interconnected political media environment — one where journalists, publishers, politicians, and advocacy groups all draw from the same pool.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "huffpostpol", "title": "HuffPost Politics", "category": "Marketing Channels", "subcategory": "News Publishers", "resolved": "huffpostpol", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "chrislhayes", "title": "Chris Hayes", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9774, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] }, { "handle": "joanwalsh", "title": "Joan Walsh", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9771, "drivers": [ "A02", "G01", "G03", "J04", "J02" ] }, { "handle": "motherjones", "title": "Mother Jones", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9771, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] }, { "handle": "johnkerry", "title": "John Kerry", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.9767, "drivers": [ "A02", "G01", "G03", "J04", "I01" ] }, { "handle": "newshour", "title": "PBS NewsHour", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9753, "drivers": [ "A02", "G01", "G03", "J04", "I01" ] }, { "handle": "mmfa", "title": "Media Matters", "category": "Organizations", "subcategory": "Activism", "similarity": 0.9749, "drivers": [ "A02", "G03", "G01", "I01", "J04" ] }, { "handle": "yamiche", "title": "Yamiche Alcindor", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9743, "drivers": [ "A02", "G01", "G03", "J04", "I01" ] }, { "handle": "tomperez", "title": "Tom Perez", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.9734, "drivers": [ "A02", "G03", "G01", "J04", "I01" ] }, { "handle": "salon", "title": "Salon", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9726, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] }, { "handle": "dailykos", "title": "Daily Kos", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9724, "drivers": [ "A02", "G01", "G03", "J04", "I01" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: