HuffPost Sports Audience Graph • Social Signal

The top 10 neighbors of HuffPost Sports span journalists, politicians, a finance brand, a comedian, and a social media website — with no other sports publisher and no other News Publisher matching its own subcategory anywhere in the set.

The shape is flat: scores run from 0.91 down to 0.89 with no single dominant neighbor pulling away from the pack. Social Media Today leads at 0.91, a Websites-subcategory marketing channel with no obvious thematic connection to sports coverage. Right behind it are journalists Yamiche Alcindor (0.90) and Alex Wagner (0.90), followed by government official Jill Biden (0.90) and finance brand Mint (Intuit) (0.90). Politician Joe Biden (0.89), journalist Brooke Baldwin (0.89), professional Maya Harris (0.89), News Publisher PR News (0.89), and comedian Leslie Jones (0.89) round out the ten. Tallying subcategories: three journalists, two politicians, two professionals, one government official, one comedian, and one website — a cross-kind cluster dominated by Celebrities and Influencers rather than by any media or sports-adjacent type. PR News is the only other News Publisher in the top 10, and it is a PR trade outlet, not a sports property.

The audience HuffPost Sports draws looks far more like the audience for political journalists and Democratic-aligned public figures than for sports media peers.

Machine-Readable

Raw data

Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/huffpostsports

{ "handle": "huffpostsports", "title": "HuffPost Sports", "category": "Marketing Channels", "subcategory": "News Publishers", "resolved": "huffpostsports", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "socialmedia2day", "title": "Social Media Today", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9132, "drivers": [ "G01", "N03", "A02", "G03", "J04" ] }, { "handle": "yamiche", "title": "Yamiche Alcindor", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.902, "drivers": [ "G01", "A02", "G03", "I01", "J04" ] }, { "handle": "drbiden", "title": "Jill Biden", "category": "Celebrities and Influencers", "subcategory": "Government Officials", "similarity": 0.8966, "drivers": [ "G01", "A02", "G03", "N03", "J04" ] }, { "handle": "alexwagner", "title": "Alex Wagner", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.8961, "drivers": [ "G01", "A02", "G03", "N03", "J04" ] }, { "handle": "mint", "title": "Mint (Intuit)", "category": "Brands", "subcategory": "Finance", "similarity": 0.8954, "drivers": [ "G01", "A02", "N03", "G03", "H02" ] }, { "handle": "joebiden", "title": "Joe Biden", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.8942, "drivers": [ "G01", "A02", "G03", "J04", "H02" ] }, { "handle": "brookebcnn", "title": "Brooke Baldwin", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.894, "drivers": [ "A02", "G01", "G03", "N03", "J04" ] }, { "handle": "mayaharris_", "title": "Maya Harris", "category": "Celebrities and Influencers", "subcategory": "Professionals", "similarity": 0.8929, "drivers": [ "G01", "A02", "G03", "I01", "J04" ] }, { "handle": "prnews", "title": "PR News", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.8893, "drivers": [ "G01", "A02", "G03", "H02", "N03" ] }, { "handle": "lesdoggg", "title": "Leslie Jones", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.8893, "drivers": [ "G01", "A02", "G03", "I01", "H02" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/huffpostsports

HuffPost Sports

Nearest neighbors by audience shape

Raw data