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HuffPost Women

Marketing Channels
News Publishers
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The top 10 neighbors for HuffPost Women span news publishers, magazines, journalists, and a travel website — a mix with no single dominant entity and no standout gap between scores, running from 0.98 down to 0.97 across the full set.

The shape is flat. Similarity here measures how closely two entities' audiences resemble each other in composition; scores across the top 10 compress into a narrow band of roughly 0.013 points. The closest match is Arianna Huffington at 0.98, a journalist, followed immediately by Mashable (0.98, magazine) and The New York Times (0.98, news publisher). ForbesWomen (0.98) and The Daily Beast (0.98) continue the run, both news publishers. Slate (0.98, website) and Salon (0.98, magazine) follow, then The Atlantic (0.97, magazine), The Economist (0.97, news publisher), and Airfarewatchdog (0.97, website).

Tallying subcategories across the 10: four are news publishers, three are magazines, two are websites, and one is a journalist. That makes the cluster predominantly editorial media — news publishers and magazines together account for seven of ten slots. The two website entries (Slate and Airfarewatchdog) are the outliers by subcategory; Airfarewatchdog in particular is the only non-editorial-media neighbor in the set. HuffPost Women's own subcategory is News Publishers, and four neighbors share it exactly, meaning the audience shape is partly self-similar but also pulls strongly toward magazine-format editorial.

The flat, compressed shape indicates an audience that is broadly distributed across mainstream editorial media rather than anchored to any single outlet or type.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "huffpostwomen", "title": "HuffPost Women", "category": "Marketing Channels", "subcategory": "News Publishers", "resolved": "huffpostwomen", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "ariannahuff", "title": "Arianna Huffington", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9835, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] }, { "handle": "mashable", "title": "Mashable", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9814, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] }, { "handle": "nytimes", "title": "The New York Times", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9784, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] }, { "handle": "forbeswomen", "title": "ForbesWomen", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9778, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] }, { "handle": "thedailybeast", "title": "The Daily Beast", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9766, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] }, { "handle": "slate", "title": "Slate", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9762, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] }, { "handle": "salon", "title": "Salon", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9751, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] }, { "handle": "theatlantic", "title": "The Atlantic", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9746, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] }, { "handle": "theeconomist", "title": "The Economist", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9744, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] }, { "handle": "airfarewatchdog", "title": "Airfarewatchdog", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9734, "drivers": [ "G01", "A02", "G03", "I01", "J04" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: