IBM Cloud Audience Graph • Social Signal

IBM Cloud's top 10 nearest neighbors span B2B services, enterprise technology, healthcare brands, and IT-focused media — a mixed cluster with no single dominant type and scores compressed into a narrow band from 0.93 to 0.97.

The shape is flat: IBM Data and AI leads at 0.97, followed by Accenture at 0.95 and CIO.com at 0.94, but no single neighbor pulls far ahead of the rest. IBM sits at 0.94 and Oracle at 0.93, rounding out the technology and B2B core. By subcategory, five of the top 10 are B2B brands — Accenture, IBM, Cognizant, KPMG, and IBM Data and AI — making same-kind neighbors the plurality. But the cluster is genuinely mixed: two Healthcare brands appear (AstraZeneca at 0.93 and Amgen at 0.93), two Technology brands (Oracle and Salesforce, both 0.93), and one Website (CIO.com at 0.94). The presence of major pharma brands alongside enterprise software and consulting firms is the most structurally notable feature: these are not thematically adjacent to cloud infrastructure, yet their audiences are shaped nearly identically to IBM Cloud's.

That convergence points to an audience defined less by any single industry vertical than by a professional, enterprise-decision-maker profile that cuts across B2B services, technology platforms, and large-cap healthcare alike.

Machine-Readable

Raw data

Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/ibmcloud

{ "handle": "ibmcloud", "title": "IBM Cloud", "category": "Brands", "subcategory": "B2B", "resolved": "ibmcloud", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "ibmdata", "title": "IBM Data and AI", "category": "Brands", "subcategory": "B2B", "similarity": 0.9676, "drivers": [ "A06", "A03", "A01", "G01", "A02" ] }, { "handle": "accenture", "title": "Accenture", "category": "Brands", "subcategory": "B2B", "similarity": 0.9476, "drivers": [ "A06", "A03", "G01", "A02", "A01" ] }, { "handle": "cioonline", "title": "CIO.com", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9363, "drivers": [ "A06", "A03", "A01", "G01", "A02" ] }, { "handle": "ibm", "title": "IBM", "category": "Brands", "subcategory": "B2B", "similarity": 0.9351, "drivers": [ "A06", "A03", "G01", "A02", "A01" ] }, { "handle": "astrazeneca", "title": "AstraZeneca", "category": "Brands", "subcategory": "Healthcare", "similarity": 0.9311, "drivers": [ "A06", "A03", "G01", "E06", "A01" ] }, { "handle": "oracle", "title": "Oracle", "category": "Brands", "subcategory": "Technology", "similarity": 0.9307, "drivers": [ "A06", "A03", "G01", "G02", "A01" ] }, { "handle": "cognizant", "title": "Cognizant", "category": "Brands", "subcategory": "B2B", "similarity": 0.9303, "drivers": [ "A06", "A03", "E06", "G01", "A01" ] }, { "handle": "salesforce", "title": "Salesforce", "category": "Brands", "subcategory": "Technology", "similarity": 0.9303, "drivers": [ "A06", "A03", "G01", "A01", "A02" ] }, { "handle": "amgen", "title": "Amgen", "category": "Brands", "subcategory": "Healthcare", "similarity": 0.9291, "drivers": [ "A06", "A03", "G01", "A01", "A02" ] }, { "handle": "kpmg", "title": "KPMG", "category": "Brands", "subcategory": "B2B", "similarity": 0.927, "drivers": [ "A06", "A03", "G01", "A02", "A01" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/ibmcloud

IBM Cloud

Nearest neighbors by audience shape

Raw data