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Imagine Dragons

Celebrities and Influencers
Musicians and Bands
Playground →Docs

Imagine Dragons' top 10 neighbors span five distinct subcategories — athletes, fellow musicians, a department store, a music brand, and a TV personality — with no single kind dominating the set.

The shape is flat: scores run from 0.92 down to 0.89 with no meaningful gap between them. Miesha Tate (0.92) and Fall Out Boy (0.92) sit at the top, separated by less than 0.003. Spirit Halloween (0.91) and Ibanez Guitars (0.91) follow immediately — a seasonal retail brand and a music equipment brand sitting at essentially the same distance as fellow musicians. G-Eazy (0.91), Metallica (0.91), and Red Hot Chili Peppers (0.90) round out the musician cluster, which accounts for four of the top 10. The remaining three positions go to Sara Jean Underwood (TV Personalities, 0.90), Ronda Rousey (Athletes, 0.89), and Rob Dyrdek (Actors, 0.89). That means musicians are the plurality subcategory in the top 10, but they share the tier with athletes, a TV personality, an actor, a retailer, and a music gear brand — a genuinely mixed composition rather than a tight genre cluster.

The flat distribution across subcategories suggests this audience is shaped by something broader than genre affinity alone, pulling in equal measure toward action sports, rock music, and mainstream entertainment.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "imaginedragons", "title": "Imagine Dragons", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "resolved": "imaginedragons", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "mieshatate", "title": "Miesha Tate", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9174, "drivers": [ "N03", "A02", "J02", "A01", "G01" ] }, { "handle": "falloutboy", "title": "Fall Out Boy", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9153, "drivers": [ "N03", "J02", "O03", "A02", "N04" ] }, { "handle": "spirithalloween", "title": "Spirit Halloween", "category": "Brands", "subcategory": "Department Stores", "similarity": 0.9114, "drivers": [ "N03", "N04", "O03", "A02", "A01" ] }, { "handle": "ibanezofficial", "title": "Ibanez Guitars", "category": "Brands", "subcategory": "Music", "similarity": 0.9089, "drivers": [ "N03", "J02", "N04", "O03", "J01" ] }, { "handle": "g_eazy", "title": "G-Eazy", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9058, "drivers": [ "N03", "A02", "J02", "O03", "A01" ] }, { "handle": "metallica", "title": "Metallica", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9053, "drivers": [ "N03", "N04", "A02", "O03", "O02" ] }, { "handle": "chilipeppers", "title": "Red Hot Chili Peppers", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.8989, "drivers": [ "N03", "N04", "O03", "E02", "Q06" ] }, { "handle": "saraunderwood", "title": "Sara Jean Underwood", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.8957, "drivers": [ "N03", "A02", "A01", "J02", "O03" ] }, { "handle": "rondarousey", "title": "Ronda Rousey", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8936, "drivers": [ "N03", "A02", "J02", "O03", "A01" ] }, { "handle": "robdyrdek", "title": "Rob Dyrdek", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.8935, "drivers": [ "N03", "A02", "J02", "N04", "O03" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: