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Infosecurity Magazine

Marketing Channels
Magazines
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DarkReading pulls away from the rest of Infosecurity Magazine's top 10 with a similarity score of 0.93 — a gap of nearly nine points over the next closest neighbor, making it the clearest structural anchor in the set.

The shape is a spike. After DarkReading, the next four neighbors — U.S. Surgeon General (0.84), Splunk (0.83), Beth Doane (0.82), and Centers for Disease Control and Prevention (0.82) — cluster within a tighter band before tapering further. What's notable about that cluster is its subcategory composition: two Government organizations, a Technology brand, an Author, and a Blog (Schneier Blog, 0.82) sit alongside a second Government entry (HHS.gov, 0.82) and a Technology brand (Cisco, 0.81). No other Magazine appears in the top 10 — Infosecurity Magazine is the only one of its subcategory in the set. The neighbors are predominantly Websites, Technology brands, and Government organizations, with cybersecurity-adjacent channels (SecurityWeek, 0.81; CEO.com, 0.80) rounding out the ten. The cross-kind character is the defining feature: the audience that reads this magazine looks, in shape, like the audience that follows federal health agencies and enterprise tech vendors — not other trade publications.

That pattern points to an audience defined less by format preference than by a professional orientation that spans institutional authority and technical infrastructure.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "infosecuritymag", "title": "Infosecurity Magazine", "category": "Marketing Channels", "subcategory": "Magazines", "resolved": "infosecuritymag", "k": 10, "shape": "spike", "filter": null, "results": [ { "handle": "darkreading", "title": "DarkReading", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.932, "drivers": [ "A03", "A01", "J04", "B02", "N03" ] }, { "handle": "surgeon_general", "title": "U.S. Surgeon General", "category": "Organizations", "subcategory": "Government", "similarity": 0.8355, "drivers": [ "A01", "A03", "N03", "G01", "J01" ] }, { "handle": "splunk", "title": "Splunk", "category": "Brands", "subcategory": "Technology", "similarity": 0.8321, "drivers": [ "A03", "A06", "N03", "A01", "J01" ] }, { "handle": "bethdoane", "title": "Beth Doane", "category": "Celebrities and Influencers", "subcategory": "Authors", "similarity": 0.8246, "drivers": [ "N03", "A03", "A01", "G01", "J04" ] }, { "handle": "cdcgov", "title": "Centers for Disease Control and Prevention", "category": "Organizations", "subcategory": "Government", "similarity": 0.8207, "drivers": [ "A03", "A01", "J01", "G01", "J04" ] }, { "handle": "schneierblog", "title": "Schneier Blog", "category": "Marketing Channels", "subcategory": "Blogs", "similarity": 0.8173, "drivers": [ "A03", "A01", "G01", "N03", "G03" ] }, { "handle": "hhsgov", "title": "HHS.gov", "category": "Organizations", "subcategory": "Government", "similarity": 0.815, "drivers": [ "A03", "A01", "N03", "G01", "G03" ] }, { "handle": "cisco", "title": "Cisco", "category": "Brands", "subcategory": "Technology", "similarity": 0.81, "drivers": [ "A03", "A06", "N03", "A01", "J04" ] }, { "handle": "securityweek", "title": "SecurityWeek", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.8059, "drivers": [ "A03", "A01", "J04", "J01", "B02" ] }, { "handle": "ceodotcom", "title": "CEO.com", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.8025, "drivers": [ "A01", "J01", "A03", "G01", "A02" ] } ] }
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