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Insecure

Marketing Channels
TV Shows
Playground →Docs

The ten nearest neighbors to Insecure span actors, musicians, digital media properties, and a TV personality — with no other TV show appearing in the top 10. Similarity here measures how closely two entities' audiences resemble each other in composition; a score of 0.98 means near-identical audience shape, not thematic overlap.

The shape is flat: scores compress into a tight band from 0.9774 (Lupita Nyong'o) down to 0.9596 (Huffington Post Black Voices), a spread of less than 0.02 across all ten positions. No single neighbor dominates. Actors make up the largest subcategory cluster — Lupita Nyong'o (0.98), Jesse Williams (0.97), and Viola Davis (0.97) — followed by musicians QTip (0.97) and Jay-Z (0.97). The remaining five are digital media: websites MadameNoire (0.97) and Blavity News (0.96), blog Black Girl Nerds (0.96), TV personality Shonda Rhimes (0.96), and news publisher Huffington Post Black Voices (0.96). The absence of other TV shows in the top 10 is notable: Insecure's nearest audience shapes belong to individual celebrities and editorial platforms, not fellow programming.

The flat, cross-kind distribution points to an audience defined less by a single content format than by a consistent set of cultural interests that cuts across actors, musicians, and media outlets simultaneously.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "insecurehbo", "title": "Insecure", "category": "Marketing Channels", "subcategory": "TV Shows", "resolved": "insecurehbo", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "lupita_nyongo", "title": "Lupita Nyong'o", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.9774, "drivers": [ "E02", "Q04", "Q02", "O04", "I01" ] }, { "handle": "madamenoire", "title": "MadameNoire", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9702, "drivers": [ "E02", "Q04", "Q02", "O04", "Q01" ] }, { "handle": "qtiptheabstract", "title": "QTip", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9687, "drivers": [ "Q04", "E02", "Q02", "O04", "Q01" ] }, { "handle": "ijessewilliams", "title": "Jesse Williams", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.968, "drivers": [ "E02", "Q04", "Q02", "O04", "I01" ] }, { "handle": "violadavis", "title": "Viola Davis", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.9679, "drivers": [ "E02", "Q04", "Q02", "O04", "I01" ] }, { "handle": "sc", "title": "Jay-Z", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9666, "drivers": [ "Q04", "E02", "Q02", "O04", "Q01" ] }, { "handle": "blavity", "title": "Blavity News", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9624, "drivers": [ "E02", "Q04", "Q02", "O04", "I01" ] }, { "handle": "blackgirlnerds", "title": "Black Girl Nerds", "category": "Marketing Channels", "subcategory": "Blogs", "similarity": 0.9618, "drivers": [ "E02", "Q04", "Q02", "O04", "I01" ] }, { "handle": "shondarhimes", "title": "Shonda Rhimes", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.9599, "drivers": [ "E02", "Q04", "Q02", "O04", "I01" ] }, { "handle": "blackvoices", "title": "Huffington Post Black Voices", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9596, "drivers": [ "E02", "Q04", "Q02", "O04", "Q01" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: