Playground →
Mister Car Wash is the single strongest signal in JD Sports' top 10 — at 0.80, it outpaces every other neighbor by a meaningful margin, and it is a car wash and detailing service, not a retailer of any kind.
The shape here is broad: no single category dominates, and the scores descend gradually from 0.80 down to 0.71, with no sharp drop-off. The top 10 span six distinct subcategories — car wash and detailing, car makers, home goods and furnishings, gas stations, TV personalities, and department stores — with no other sporting goods or outdoor gear retailer appearing among them. Mitsubishi Motors (0.75) and PPG Pittsburgh Paints (0.75) occupy the second and third positions, both from categories entirely outside apparel or sports retail. Walmart Fuel Station (0.73) and Sara Jean Underwood (0.73) follow closely, the latter a TV personality. JCPenney (0.73) is the only conventional retailer in the top 10, and it is a department store, not a sporting goods peer. G-Eazy (0.72), Hot Topic (0.72), GearboxOfficial (0.72), and Jeremy Renner (0.71) round out the set — a musician, a general apparel chain, a game developer, and an actor, respectively.
The cross-kind character of this neighbor set is the defining structural fact: JD Sports' audience shape is shared most closely by automotive services, fuel retail, and entertainment figures, suggesting an audience profile that cuts broadly across everyday consumer touchpoints rather than clustering around sports or athletic retail.
