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Joe Rogan

Celebrities and Influencers
Comedians
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Sportsman's Warehouse sits at 0.81 in Joe Rogan's top 10 — the highest-scoring non-celebrity in the set, and a sporting goods retailer sitting just below the top comedian neighbor. That pairing defines the two-peak structure here: one cluster built around stand-up comedians, another around outdoor and sports culture.

The comedian cluster is the stronger of the two. Tom Segura leads the entire top 10 at 0.82, followed by Bert Kreischer at 0.80 and Dane Cook at 0.76 — all Comedians by subcategory, the same as Rogan himself. That's a same-kind core. But the second peak pulls in a different direction: Sportsman's Warehouse at 0.81 and Major League Baseball at 0.78 anchor an outdoor-and-sports thread that runs through the set. Oakley (social) (0.78, Fashion) reinforces that outdoor-lifestyle signal.

Bridging the two clusters are actors — Ryan Reynolds at 0.81 and Gina Carano at 0.79 — whose audiences apparently overlap with both comedian fans and sports/outdoor enthusiasts. Disclose.tv (0.77, News Publishers) and Brian Quinn (0.76, TV Personalities) round out the top 10, adding a media-and-commentary thread that sits closer to the comedian peak than the sports one.

The shape reveals an audience that is simultaneously rooted in stand-up comedy and oriented toward outdoor sports culture — two distinct neighborhoods that coexist without collapsing into a single type.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "joerogan", "title": "Joe Rogan", "category": "Celebrities and Influencers", "subcategory": "Comedians", "resolved": "joerogan", "k": 10, "shape": "two-peak", "filter": null, "results": [ { "handle": "tomsegura", "title": "Tom Segura", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.8209, "drivers": [ "E02", "O04", "F03", "Q02", "Q04" ] }, { "handle": "sportsman-s-warehouse", "title": "Sportsman's Warehouse", "category": "Retail", "subcategory": "Sporting Goods and Outdoor Gear", "similarity": 0.8124, "drivers": [ "N03", "E02", "F03", "O04", "Q04" ] }, { "handle": "vancityreynolds", "title": "Ryan Reynolds", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.8095, "drivers": [ "E02", "O04", "Q04", "N03", "Q02" ] }, { "handle": "bertkreischer", "title": "Bert Kreischer", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.8035, "drivers": [ "E02", "F03", "Q04", "O04", "Q01" ] }, { "handle": "ginacarano", "title": "Gina Carano", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.7943, "drivers": [ "N03", "E02", "O04", "Q04", "A02" ] }, { "handle": "mlb", "title": "Major League Baseball", "category": "Organizations", "subcategory": "Sports Leagues", "similarity": 0.7845, "drivers": [ "E02", "I01", "F03", "O04", "A06" ] }, { "handle": "oakley_social", "title": "Oakley (social)", "category": "Brands", "subcategory": "Fashion", "similarity": 0.7834, "drivers": [ "E02", "Q02", "Q04", "Q08", "I01" ] }, { "handle": "disclosetv", "title": "Disclose.tv", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.7718, "drivers": [ "N03", "E02", "Q02", "O04", "A06" ] }, { "handle": "bqquinn", "title": "Brian Quinn", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.7646, "drivers": [ "E02", "Q04", "Q02", "F03", "O04" ] }, { "handle": "danecook", "title": "Dane Cook", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.7612, "drivers": [ "E02", "N03", "F03", "O04", "Q02" ] } ] }
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