At 0.89, Square Enix is the strongest pull in KINGDOM HEARTS' top 10 — but the second peak tells a different story, with Insomniac Games (0.87) anchoring a cluster of game developers that spans well beyond KINGDOM HEARTS' own publisher.
The shape here is two-peak: one cluster built around game developers, a second around entertainment and media franchises. Five of the top 10 neighbors carry the Game Developers subcategory — Square Enix (0.89), Insomniac Games (0.87), Santa Monica Studio (0.82), Capcom USA (0.82), and Limited Run Games (0.79) — forming the dominant pole. The second cluster is more varied: Justice League Movie (0.85), Toei Animation (0.85), and Pokémon (0.83) represent movie franchises and entertainment brands, while Funimation (0.82) adds an anime platform to the mix. Official ATLUS West (0.83) is the only other Video Game Franchise subcategory neighbor in the top 10, alongside KINGDOM HEARTS itself.
The cross-kind finding is notable: despite being a Video Game Franchise, KINGDOM HEARTS draws audiences that look more like those of game developers and broad entertainment properties than those of other game franchises. The bridge between those two poles — studios and media brands — defines the structural character of this audience.