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Lapham’s Quarterly

Marketing Channels
Magazines
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The top 10 neighbors for Lapham's Quarterly split almost evenly between literary and political magazines and individual journalists — a mix that defines the shape of this audience more than any single neighbor does. Similarity here measures how closely two entities' audiences resemble each other in composition; scores across the top 10 run from 0.98 to 0.96, a narrow band with no dominant pull.

Five of the ten neighbors are magazines: Harper's Magazine (0.98), London Review of Books (0.98), Granta (0.97), The New Republic (0.97), and CJR (0.97). Three are journalists: Emily Nussbaum (0.97), Jay Rosen (0.96), and Rebecca Traister (0.96). Jessica Valenti (0.96), an author, and Longreads (0.97), a website, round out the set. The presence of three individual journalists — not publications — at scores above 0.96 is the structural note worth marking: this audience tracks bylines as readily as mastheads.

The flat shape indicates an audience that is broadly consistent across a range of literary-intellectual media rather than anchored to any single outlet or voice.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "laphamsquart", "title": "Lapham’s Quarterly", "category": "Marketing Channels", "subcategory": "Magazines", "resolved": "laphamsquart", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "harpers", "title": "Harper's Magazine", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9807, "drivers": [ "A02", "G01", "G03", "I01", "H02" ] }, { "handle": "lrb", "title": "London Review of Books", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.977, "drivers": [ "A02", "G01", "G03", "I01", "J02" ] }, { "handle": "longreads", "title": "Longreads", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9708, "drivers": [ "A02", "G01", "G03", "I01", "H02" ] }, { "handle": "grantamag", "title": "Granta", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9698, "drivers": [ "A02", "G01", "G03", "I01", "H02" ] }, { "handle": "newrepublic", "title": "The New Republic", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9695, "drivers": [ "A02", "G01", "G03", "I01", "H02" ] }, { "handle": "cjr", "title": "CJR", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9688, "drivers": [ "A02", "G01", "G03", "I01", "H02" ] }, { "handle": "emilynussbaum", "title": "Emily Nussbaum", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.968, "drivers": [ "A02", "G01", "G03", "I01", "H02" ] }, { "handle": "jessicavalenti", "title": "Jessica Valenti", "category": "Celebrities and Influencers", "subcategory": "Authors", "similarity": 0.9626, "drivers": [ "A02", "G01", "G03", "I01", "H02" ] }, { "handle": "jayrosen_nyu", "title": "Jay Rosen", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9624, "drivers": [ "A02", "G01", "G03", "I01", "J01" ] }, { "handle": "rtraister", "title": "Rebecca Traister", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9623, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] } ] }
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