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Latino USA

Marketing Channels
Podcasts and Radio
Playground →Docs

Three news publishers sit at the top of Latino USA's neighbor set — and they account for the two-peak structure that defines this audience's shape.

NBC Latino (0.98) and HuffPost Latino Voices (0.98) are effectively tied as the nearest neighbors, with REMEZCLA close behind at 0.95. These three are all News Publishers, and they form one clear peak. The second peak arrives with Paulo Coelho (0.94), an Author, and Latina Magazine (0.91), a Magazine — both still within the cultural-media orbit but structurally distinct from the news cluster. No other Podcasts and Radio entity appears in the top 10, meaning Latino USA's audience shape is defined entirely by cross-kind neighbors.

The remaining five positions introduce a wider mix: Beatport (0.89), an Entertainment Platform, and Diplo (0.89), a Musician, suggest an electronic-music thread running through the audience. Guillermo del Toro (0.87), categorized as a Professional, and Coachella (0.87), an Events and Awards organization, extend that cultural range. Postmates (0.86), a Restaurant brand, is the lone consumer-service entry in the top 10. The subcategory tally across all ten: four News Publishers, one Author, one Magazine, one Entertainment Platform, one Musician, one Professional, one Events and Awards — a genuinely mixed set anchored by a news-media core.

The two-peak shape signals an audience that bridges Spanish-language news media and a broader Latino cultural sphere spanning music, film, and live events.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "latinousa", "title": "Latino USA", "category": "Marketing Channels", "subcategory": "Podcasts and Radio", "resolved": "latinousa", "k": 10, "shape": "two-peak", "filter": null, "results": [ { "handle": "nbclatino", "title": "NBC Latino", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9793, "drivers": [ "P03", "Q01", "E04", "I01", "G03" ] }, { "handle": "latinovoices", "title": "HuffPost Latino Voices", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9757, "drivers": [ "P03", "Q01", "E04", "I01", "E03" ] }, { "handle": "remezcla", "title": "REMEZCLA", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.951, "drivers": [ "Q01", "P03", "I01", "G03", "P04" ] }, { "handle": "paulocoelho", "title": "Paulo Coelho", "category": "Celebrities and Influencers", "subcategory": "Authors", "similarity": 0.9373, "drivers": [ "E04", "P03", "Q01", "I01", "G03" ] }, { "handle": "latina", "title": "Latina Magazine", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9122, "drivers": [ "P03", "Q01", "E04", "I01", "E03" ] }, { "handle": "beatport", "title": "Beatport", "category": "Brands", "subcategory": "Entertainment Platforms", "similarity": 0.8919, "drivers": [ "Q01", "P03", "I01", "E06", "E03" ] }, { "handle": "diplo", "title": "Diplo", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.8903, "drivers": [ "P03", "I01", "Q01", "G03", "E03" ] }, { "handle": "realgdt", "title": "Guillermo del Toro", "category": "Celebrities and Influencers", "subcategory": "Professionals", "similarity": 0.8746, "drivers": [ "P03", "I01", "Q01", "E03", "G03" ] }, { "handle": "coachella", "title": "Coachella", "category": "Organizations", "subcategory": "Events and Awards", "similarity": 0.8678, "drivers": [ "P03", "E03", "G03", "I01", "Q01" ] }, { "handle": "postmates", "title": "Postmates", "category": "Brands", "subcategory": "Restaurant", "similarity": 0.8637, "drivers": [ "P03", "Q01", "G03", "I01", "G01" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: