Playground →
The top 10 neighbors for Jacob Leinenkugel Brewing Co. span athletes, sports teams, comedians, food brands, and a TV channel — with no single standout pulling away from the pack. Similarity scores run from 0.85 at the top to 0.84 at the bottom, a band of just 0.01 across all ten positions.
The shape is flat. Aaron Rodgers leads at 0.85, followed within a point by Big Ten Network (0.85), Milwaukee Brewers (0.85), and Joe Thomas (0.84). Tallying subcategories across the ten neighbors: four are Athletes (Aaron Rodgers, Joe Thomas, Clay Matthews III, Shawn Johnson East), two are Sports Teams (Milwaukee Brewers, St. Louis Blues), one is a TV Channel (Big Ten Network), one is a Comedian (Nick Swardson), one is a Food brand (Culver's Restaurants), and one is a QSR (Culver's). The center entity is a Brewery; no other Brewery appears in the top 10. The dominant subcategory composition is athletes and sports teams — six of ten neighbors — with Midwestern food brands rounding out the set. The cross-kind finding is notable: this brewery's nearest audiences look more like those of football players and regional sports networks than those of any other beer brand.
The flat, tightly compressed scores suggest an audience that is broadly consistent across a Midwestern sports-and-comedy ecosystem rather than anchored to any single community.
