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LG Electronics

Brands
Technology
Playground →Docs

LG Electronics' top 10 nearest neighbors span TV channels, tech brands, restaurants, and musicians — no single category dominates, and the spread across subcategories is the defining structural feature of this audience shape.

Similarity here measures how closely two entities' audiences resemble each other in composition. The top 10 run from FOX at 0.86 down to Baskin-Robbins at 0.82, a range of just four points — the hallmark of a flat shape with no standout anchor. Android Authority (0.84) and Samsung US (0.84) are the only two neighbors sharing LG's own Technology subcategory in the top 10, meaning same-kind tech brands are present but not dominant. The remaining eight positions belong to a genuinely mixed set: two TV channels (FOX and Nickelodeon, 0.83), one restaurant brand (The Cheesecake Factory, 0.84), one tech-adjacent platform (Google Play, 0.84), one tech marketplace (eBay, 0.83), and LG's own mobile sub-brand (LG USA Mobile, 0.83). The subcategory mix — TV Channels, Technology, Restaurant, Websites — signals an audience that is broadly mainstream rather than concentrated around any single interest cluster.

The flat shape here reflects an audience whose composition resembles a wide range of mass-market entities rather than a tight niche, making it difficult to characterize by any single neighbor or kind.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "lgus", "title": "LG Electronics", "category": "Brands", "subcategory": "Technology", "resolved": "lgus", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "foxtv", "title": "FOX", "category": "Marketing Channels", "subcategory": "TV Channels", "similarity": 0.8574, "drivers": [ "N03", "Q08", "O03", "Q05", "Q02" ] }, { "handle": "androidauth", "title": "Android Authority", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.8386, "drivers": [ "N03", "F04", "O03", "P04", "J02" ] }, { "handle": "samsungus", "title": "Samsung US", "category": "Brands", "subcategory": "Technology", "similarity": 0.8385, "drivers": [ "N03", "Q08", "F04", "Q02", "P04" ] }, { "handle": "cheesecake", "title": "The Cheesecake Factory", "category": "Brands", "subcategory": "Restaurant", "similarity": 0.837, "drivers": [ "Q08", "Q02", "O03", "N04", "N03" ] }, { "handle": "googleplay", "title": "Google Play", "category": "Brands", "subcategory": "Technology", "similarity": 0.8362, "drivers": [ "N03", "Q08", "Q02", "O03", "N04" ] }, { "handle": "nickelodeon", "title": "Nickelodeon", "category": "Marketing Channels", "subcategory": "TV Channels", "similarity": 0.8339, "drivers": [ "N04", "N03", "Q08", "O03", "Q05" ] }, { "handle": "lgusamobile", "title": "LG USA Mobile", "category": "Brands", "subcategory": "Technology", "similarity": 0.8325, "drivers": [ "Q08", "N03", "Q02", "O04", "Q05" ] }, { "handle": "ebay", "title": "eBay", "category": "Brands", "subcategory": "Technology", "similarity": 0.8292, "drivers": [ "N03", "N04", "O03", "Q08", "Q02" ] }, { "handle": "abcnetwork", "title": "ABC", "category": "Marketing Channels", "subcategory": "TV Channels", "similarity": 0.8278, "drivers": [ "N03", "Q08", "O03", "Q02", "N04" ] }, { "handle": "baskinrobbins", "title": "Baskin-Robbins", "category": "Brands", "subcategory": "Restaurant", "similarity": 0.8227, "drivers": [ "N03", "Q08", "O04", "N04", "Q02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: