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LinkedIn

Brands
Social Media
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LinkedIn's top 10 nearest neighbors span business magazines, news publishers, tech personalities, a humor account, and a technology brand — with no other social media platform appearing in the set.

The shape is flat: scores run from 0.97 (Inc.) down to 0.96 (Google Analytics), a band of less than one percentage point across all ten. No single neighbor dominates. Tallying the subcategories: four are Magazines (Inc. at 0.97, Entrepreneur at 0.97, Forbes at 0.96, Fortune at 0.96), three are News Publishers (CNN Business at 0.97, Forbes Tech at 0.96, WSJ Business News at 0.96), one is a Tech Personality (Bill Gates at 0.96), one is Humor Memes and Satire (Click.Click.Click at 0.96), and one is Technology (Google Analytics at 0.96). The dominant cluster is business-oriented print and digital publishing — magazines and news publishers account for seven of the ten neighbors. The presence of Click.Click.Click, a humor and satire account, at 0.96 is the sharpest cross-kind signal in the set, sitting alongside Bill Gates and Google Analytics with nearly identical scores.

The flat, tightly compressed shape indicates an audience whose composition is broadly shared across professional media and business content — with no single neighbor pulling meaningfully ahead of the rest.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "linkedin", "title": "LinkedIn", "category": "Brands", "subcategory": "Social Media", "resolved": "linkedin", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "inc", "title": "Inc.", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9694, "drivers": [ "G01", "A02", "G03", "J02", "J01" ] }, { "handle": "entrepreneur", "title": "Entrepreneur", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9684, "drivers": [ "G01", "A02", "G03", "J02", "A06" ] }, { "handle": "cnnbusiness", "title": "CNN Business", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9674, "drivers": [ "G01", "A02", "J02", "G03", "A06" ] }, { "handle": "forbestech", "title": "Forbes Tech", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9642, "drivers": [ "G01", "A02", "A06", "G03", "J02" ] }, { "handle": "forbes", "title": "Forbes", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.963, "drivers": [ "G01", "A02", "G03", "J02", "A06" ] }, { "handle": "fortunemagazine", "title": "Fortune", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9622, "drivers": [ "G01", "A02", "G03", "J02", "J01" ] }, { "handle": "billgates", "title": "Bill Gates", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9601, "drivers": [ "G01", "A02", "A06", "G03", "J02" ] }, { "handle": "clickclickclick", "title": "Click.Click.Click", "category": "Miscellaneous", "subcategory": "Humor Memes and Satire", "similarity": 0.9599, "drivers": [ "G01", "A02", "G03", "A06", "J04" ] }, { "handle": "googleanalytics", "title": "Google Analytics", "category": "Brands", "subcategory": "Technology", "similarity": 0.9578, "drivers": [ "G01", "A02", "G03", "A06", "E06" ] }, { "handle": "cnetnews", "title": "CNET News", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9571, "drivers": [ "G01", "A02", "G03", "N03", "G02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: