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Logan Paul

Celebrities and Influencers
Lifestyle
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Jake Paul sits at 0.96 — the single strongest pull in Logan Paul's top 10 — but the second cluster tells a different story: gaming brands dominate the remaining positions, making this a two-peak audience that bridges a YouTube-influencer world and a gaming-hardware ecosystem.

The shape is two-peak. Jake Paul (0.96) and Roman Atwood (0.94), a comedian, form one pole — both are Celebrities and Influencers, and together they represent the influencer-adjacent side of the audience. The second pole is built almost entirely from Brands in gaming subcategories: Clash of Clans (0.94) and Rainbow Six Siege (0.90) are Video Game Franchises; Turtle Beach (0.90) is a B2B hardware brand; G Fuel (0.91) is a Beverage brand with deep gaming-culture ties. Rounding out the top 10 are Youtooz (0.88), a Toys and Games brand, and ORIGIN PC (0.88), a Technology brand — both reinforcing the gaming-peripheral cluster. Raven Software (0.88) and Battlefield (0.88) extend the Video Game Franchises and Game Developers presence further. Logan Paul's own subcategory — Lifestyle — appears only once in the top 10, in JC Caylen at position 16 in the broader set; within the top 10 itself, no other Lifestyle entity appears.

The overall picture is an audience that lives at the intersection of creator-culture fandom and gaming-brand consumption — two distinct neighborhoods held together by the same underlying audience shape.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "loganpaul", "title": "Logan Paul", "category": "Celebrities and Influencers", "subcategory": "Lifestyle", "resolved": "loganpaul", "k": 10, "shape": "two-peak", "filter": null, "results": [ { "handle": "jakepaul", "title": "Jake Paul", "category": "Celebrities and Influencers", "subcategory": "Reality TV Stars", "similarity": 0.9649, "drivers": [ "N03", "P06", "G01", "P04", "P02" ] }, { "handle": "romanatwood", "title": "Roman Atwood", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.941, "drivers": [ "N03", "P04", "P02", "P06", "G01" ] }, { "handle": "clashofclans", "title": "Clash of Clans", "category": "Brands", "subcategory": "Video Game Franchises", "similarity": 0.9404, "drivers": [ "N03", "P02", "P06", "G01", "A02" ] }, { "handle": "gfuelenergy", "title": "G Fuel", "category": "Brands", "subcategory": "Beverages", "similarity": 0.9149, "drivers": [ "P02", "G01", "N04", "O02", "A02" ] }, { "handle": "turtlebeach", "title": "Turtle Beach", "category": "Brands", "subcategory": "B2B", "similarity": 0.9048, "drivers": [ "N03", "N04", "P02", "G01", "O02" ] }, { "handle": "rainbow6game", "title": "Rainbow Six Siege", "category": "Brands", "subcategory": "Video Game Franchises", "similarity": 0.9046, "drivers": [ "P06", "P02", "G01", "P04", "A02" ] }, { "handle": "youtooz", "title": "Youtooz", "category": "Brands", "subcategory": "Toys and Games", "similarity": 0.8841, "drivers": [ "N03", "P04", "N04", "G01", "O03" ] }, { "handle": "originpc", "title": "ORIGIN PC", "category": "Brands", "subcategory": "Technology", "similarity": 0.8823, "drivers": [ "N03", "O02", "G01", "N04", "A02" ] }, { "handle": "ravensoftware", "title": "Raven Software", "category": "Brands", "subcategory": "Game Developers", "similarity": 0.88, "drivers": [ "N03", "P04", "A02", "P06", "G01" ] }, { "handle": "battlefield", "title": "Battlefield", "category": "Brands", "subcategory": "Video Game Franchises", "similarity": 0.8753, "drivers": [ "N03", "A02", "P02", "O02", "G01" ] } ] }
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