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MAD Magazine

Marketing Channels
Magazines
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MAD Magazine's top 10 nearest neighbors are a mix of comedians, activists, politicians, journalists, and actors — with no single subcategory dominating and no other magazine appearing in the set.

The shape is flat: scores run from 0.85 down to 0.83 with no standout spike. The Late Show (0.85) and Goodreads (0.85) sit at the top, followed closely by activist Randy Bryce (0.85) and comedian John Fugelsang (0.84). Politician Robert Reich (0.84) and comedians Andy Richter (0.84) and Colin Jost (0.83) round out the cluster. Tallying the subcategories across all 10: comedians appear three times (John Fugelsang, Andy Richter, Colin Jost), with activists, politicians, a TV show, an entertainment platform, and a journalist each appearing once. The center entity's own subcategory — Magazines — is absent from the top 10 entirely. What the neighbor set shares is not a content category but an audience orientation: the people who follow late-night comedy, political commentary, and civic activism overlap heavily with MAD's readership, while other print publications do not register at this range.

This audience sits at the intersection of political engagement and comedic sensibility — a combination that pulls it closer to satirical TV and activist voices than to any adjacent magazine.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "madmagazine", "title": "MAD Magazine", "category": "Marketing Channels", "subcategory": "Magazines", "resolved": "madmagazine", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "colbertlateshow", "title": "The Late Show", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8531, "drivers": [ "A02", "G01", "G03", "N03", "J01" ] }, { "handle": "goodreads", "title": "Goodreads", "category": "Brands", "subcategory": "Entertainment Platforms", "similarity": 0.8521, "drivers": [ "A02", "N03", "G01", "G03", "P04" ] }, { "handle": "ironstache", "title": "Randy Bryce", "category": "Celebrities and Influencers", "subcategory": "Activists", "similarity": 0.8495, "drivers": [ "A02", "G01", "G03", "N03", "J01" ] }, { "handle": "johnfugelsang", "title": "John Fugelsang", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.8412, "drivers": [ "A02", "G01", "G03", "N03", "J01" ] }, { "handle": "rbreich", "title": "Robert Reich", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.8404, "drivers": [ "A02", "G01", "G03", "J01", "N03" ] }, { "handle": "andyrichter", "title": "Andy Richter", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.837, "drivers": [ "A02", "G01", "G03", "N03", "I01" ] }, { "handle": "colinjost", "title": "Colin Jost", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.8312, "drivers": [ "A02", "G01", "G03", "N03", "I01" ] }, { "handle": "cmclymer", "title": "Charlotte Clymer", "category": "Celebrities and Influencers", "subcategory": "Activists", "similarity": 0.8305, "drivers": [ "A02", "G01", "G03", "N03", "J01" ] }, { "handle": "sarahchadwickk", "title": "Sarah Chadwick", "category": "Celebrities and Influencers", "subcategory": "Activists", "similarity": 0.8303, "drivers": [ "A02", "G03", "G01", "N03", "J01" ] }, { "handle": "rvawonk", "title": "Caroline Orr Bueno", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.8296, "drivers": [ "A02", "G01", "J01", "G03", "N03" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: