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The top 10 neighbors for Mad Money On CNBC span five distinct subcategories — TV Shows, TV Personalities, Websites, a Home brand, and a Journalist — with no single cluster dominating, which is the defining feature of a broad audience shape.
Jim Cramer leads at 0.99, the only TV Personality in the top 10 and the strongest individual pull in the set. Below him, five fellow TV Shows form the densest cluster: CNBC's Fast Money (0.97), Squawk on the Street (0.97), CNBC's Closing Bell (0.97), Squawk Box (0.96), and CNBC Halftime Report (0.94) — all sibling programs on the same network, confirming that the audience overlaps heavily with the broader CNBC programming block. That same-kind concentration is the expected finding; the more telling one is what sits alongside it.
Houzz (0.94), a Home brand, and The Motley Fool (0.93) and TheStreet (0.93), both financial Websites, hold positions 7–9 — cross-kind neighbors whose audiences nonetheless mirror Mad Money's shape closely. Rounding out the top 10 is George F. Will (0.92), a Journalist, the only Celebrities and Influencers entry outside Cramer. The scores compress into a 0.92–0.99 band, with no sharp drop-off, which is the structural signature of a broad shape: the audience is recognizable to many different kinds of entities simultaneously.
The overall picture is an audience that looks like the CNBC ecosystem at its core but extends outward into financial media, home-ownership content, and opinion journalism without losing coherence.
