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Marco Rubio

Celebrities and Influencers
Politicians
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Two distinct audience neighborhoods define Marco Rubio's similarity graph: a tight cluster of Florida politicians, and — strikingly — two National Hurricane Center accounts sitting at positions three and four.

The shape is classified as two-peak, and the data makes the structure plain. Ron DeSantis (0.89) and Rick Scott (0.88) are the nearest neighbors, separated by less than 0.003 — effectively tied. Brad Parscale (0.81) and Nikki Fried (0.80) extend that politician cluster, giving four of the top ten the same subcategory as Rubio himself. The second peak is the weather-agency pair: the National Hurricane Center (0.87) and its Atlantic-focused account nhc_atlantic (0.83) both rank above every media figure in the set. That pairing suggests a Florida-resident audience that tracks storm systems as attentively as it tracks elected officials. The remaining neighbors — Neil Cavuto (0.82), Varney & Co. (0.80), Daily Caller (0.80), and Greta Van Susteren (0.79) — are TV personalities and a news publisher, rounding out a media-and-politics mix but sitting clearly below the two dominant clusters.

The overall picture is an audience shaped by Florida geography as much as by political identity, with hurricane preparedness content pulling nearly as strongly as partisan political figures.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "marcorubio", "title": "Marco Rubio", "category": "Celebrities and Influencers", "subcategory": "Politicians", "resolved": "marcorubio", "k": 10, "shape": "two-peak", "filter": null, "results": [ { "handle": "govrondesantis", "title": "Ron DeSantis", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.886, "drivers": [ "K02", "J02", "E04", "Q01", "P03" ] }, { "handle": "senrickscott", "title": "Rick Scott", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.8838, "drivers": [ "K02", "E04", "J02", "J05", "P03" ] }, { "handle": "nwsnhc", "title": "National Hurricane Center", "category": "Organizations", "subcategory": "Government", "similarity": 0.8715, "drivers": [ "E04", "K02", "J02", "J05", "P03" ] }, { "handle": "nhc_atlantic", "title": "National Hurricane Center", "category": "Miscellaneous", "subcategory": "Tools and Resources", "similarity": 0.8305, "drivers": [ "J02", "K02", "E04", "J05", "E03" ] }, { "handle": "teamcavuto", "title": "Neil Cavuto", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.8172, "drivers": [ "K02", "J02", "J05", "P03", "E03" ] }, { "handle": "parscale", "title": "Brad Parscale", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.8054, "drivers": [ "K02", "J02", "J05", "P03", "Q01" ] }, { "handle": "varneyco", "title": "Varney & Co.", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8035, "drivers": [ "K02", "J02", "J05", "P03", "E03" ] }, { "handle": "nikkifried", "title": "Nikki Fried", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.798, "drivers": [ "K02", "J02", "E04", "J05", "P03" ] }, { "handle": "dailycaller", "title": "Daily Caller", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.7953, "drivers": [ "K02", "J02", "J05", "E03", "P03" ] }, { "handle": "greta", "title": "Greta Van Susteren", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.786, "drivers": [ "K02", "J02", "J05", "E03", "P03" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: