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Market Rebellion

Brands
Finance
Playground →Docs

Market Rebellion's top 10 neighbors span financial TV shows, real estate news publishers, and property technology platforms — a mix that reflects two overlapping professional audiences rather than a single tight niche.

The shape is flat: scores run from HousingWire at 0.86 down to Houzz at 0.81, a range of only five points across ten neighbors. No single entity dominates. Tallying the subcategories across the top 10 reveals two clear clusters. The first is financial TV programming: CNBC Halftime Report (0.84), Mad Money On CNBC (0.84), and CNBC's Fast Money (0.82) are all TV Shows. The second is real estate media and platforms: HousingWire and Inman News (0.83) are News Publishers covering property markets, while Zillow (0.83) and Trulia (0.82) are Technology-subcategory brands in the same space. Benzinga, a financial Websites entry, sits at 0.83 and bridges the two clusters. Only one neighbor — Jim Cramer (0.82), a TV Personality — falls outside those two groupings, and he connects directly to the CNBC programming cluster. Market Rebellion itself is subcategory Finance; no other Finance-subcategory entity appears in the top 10.

The flat shape across this finance-and-real-estate mix suggests Market Rebellion's audience is defined less by a single media habit than by a consistent profile that travels equally well across market-moving TV content and property investment information.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "marketrebels", "title": "Market Rebellion", "category": "Brands", "subcategory": "Finance", "resolved": "marketrebels", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "housingwire", "title": "HousingWire", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.8558, "drivers": [ "J02", "J01", "N03", "A06", "A01" ] }, { "handle": "halftimereport", "title": "CNBC Halftime Report", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8428, "drivers": [ "J02", "J01", "A01", "N03", "A06" ] }, { "handle": "madmoneyoncnbc", "title": "Mad Money On CNBC", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8351, "drivers": [ "J02", "J01", "N03", "A01", "A06" ] }, { "handle": "inmannews", "title": "Inman News", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.8335, "drivers": [ "J02", "J01", "N03", "K02", "A06" ] }, { "handle": "benzinga", "title": "Benzinga", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.8292, "drivers": [ "J02", "A06", "N03", "J01", "A01" ] }, { "handle": "zillow", "title": "Zillow", "category": "Brands", "subcategory": "Technology", "similarity": 0.8263, "drivers": [ "J02", "J01", "K02", "N03", "A06" ] }, { "handle": "trulia", "title": "Trulia", "category": "Brands", "subcategory": "Technology", "similarity": 0.8217, "drivers": [ "J02", "J01", "A06", "K02", "A01" ] }, { "handle": "cnbcfastmoney", "title": "CNBC's Fast Money", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8173, "drivers": [ "J02", "J01", "A01", "N03", "A06" ] }, { "handle": "jimcramer", "title": "Jim Cramer", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.817, "drivers": [ "J02", "J01", "A01", "N03", "J04" ] }, { "handle": "houzz", "title": "Houzz", "category": "Brands", "subcategory": "Home", "similarity": 0.8146, "drivers": [ "J02", "J01", "A01", "N03", "A06" ] } ] }
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