Share

Marshmello

Celebrities and Influencers
Musicians and Bands
Playground →Docs

Marshmello's nearest audiences span actors, MMA fighters, video game franchises, and fellow musicians — no single category dominates, and the spread across subcategories is unusually wide even within the top 10.

The shape is broad. Dylan O'Brien leads at 0.91, an actor — not a musician — making him the strongest signal in the set. Pokimane (0.90, Tech Personalities) and Jonas Brothers (0.89, Musicians and Bands) follow closely, with Nathan Diaz (0.89, Athletes) and Gabriel Iglesias (0.87, Comedians) rounding out the top five. That five-neighbor span already crosses four distinct subcategories. Tallying the full top 10: three are fellow Musicians and Bands — Jonas Brothers, Billie Eilish (0.86), and RUSS (0.85) — but actors, a tech personality, an athlete, a comedian, and a video game franchise (Dead by Daylight, 0.86) all sit at comparable scores. The MMA world surfaces early too, with Nathan Diaz at 0.89 foreshadowing a combat-sports thread that runs deeper in the wider graph. No single subcategory accounts for more than three of the ten neighbors, and the scores compress into a tight 0.85–0.91 band with no dominant spike.

This audience shape reflects a cross-kind profile that pulls equally from gaming, combat sports, pop music, and screen talent — a configuration that resists easy categorization by any one adjacent world.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "marshmellomusic", "title": "Marshmello", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "resolved": "marshmellomusic", "k": 10, "shape": "broad", "filter": null, "results": [ { "handle": "dylanobrien", "title": "Dylan O'Brien", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.9086, "drivers": [ "N03", "P02", "H04", "E03", "J02" ] }, { "handle": "pokimanelol", "title": "Pokimane", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.8952, "drivers": [ "N03", "P02", "P03", "E03", "P06" ] }, { "handle": "jonasbrothers", "title": "Jonas Brothers", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.8861, "drivers": [ "N03", "P02", "J02", "A02", "E03" ] }, { "handle": "natediaz209", "title": "Nathan Diaz", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8858, "drivers": [ "N03", "P02", "P03", "E03", "P06" ] }, { "handle": "fluffyguy", "title": "Gabriel Iglesias", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.8732, "drivers": [ "N03", "P02", "E03", "P06", "P03" ] }, { "handle": "tomholland1996", "title": "Tom Holland", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.8638, "drivers": [ "N03", "P02", "J02", "E03", "P03" ] }, { "handle": "deadbybhvr", "title": "Dead by Daylight", "category": "Brands", "subcategory": "Video Game Franchises", "similarity": 0.8632, "drivers": [ "N03", "P02", "P03", "P06", "A02" ] }, { "handle": "billieeilish", "title": "Billie Eilish", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.8592, "drivers": [ "N03", "P02", "P06", "P03", "J02" ] }, { "handle": "russdiemon", "title": "RUSS", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.8545, "drivers": [ "N03", "P02", "P06", "P01", "E03" ] }, { "handle": "miakhalifa", "title": "Mia Khalifa", "category": "Celebrities and Influencers", "subcategory": "Models", "similarity": 0.8524, "drivers": [ "N03", "P02", "E03", "P03", "P06" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: