Playground →
The Governor of Massachusetts' closest audience match is Boston.com at 0.99 — not another government account — and the shape is a clear two-peak structure where Boston-local accounts cluster at the top and a broader political-media audience forms a second, distinct tier below.
The first peak is tight and geographically defined. Boston.com (0.99), Boston Police Department (0.98), and Only In Boston (0.98) are all City and Local Accounts or local Government, and Boston Globe Sports (0.92) extends that regional footprint into News Publishers. These four neighbors form a Boston-specific cluster with no equivalent in the rest of the top 10.
The second peak begins with Chris Murphy (0.88), a Politician, and then disperses across a notably cross-kind mix: Funhouse (0.86, TV Shows), Banks (0.86, Banks), New York Post Sports (0.86, News Publishers), Albert Brooks (0.85, Actors), and Coffee & Tea (0.85). The only other Government entity in the top 10 is Boston Police, already part of the first peak. The second tier is structurally heterogeneous — politicians, journalists, actors, and consumer brands sharing audience shape with the Governor — which signals that the non-local portion of this audience is defined less by civic interest than by a broader, politically-engaged, media-consuming profile.
The two-peak structure reveals an audience that is simultaneously hyper-local Boston and nationally oriented, with the local signal considerably stronger at the top.
