Matthew VanDyke Audience Graph • Social Signal

DuckDuckGo (0.83) sits at the top of Matthew VanDyke's similarity graph — a technology brand whose audience shape lands closer to this activist than any politician, journalist, or news outlet in the set. That cross-kind placement signals how broad and structurally diffuse this audience is.

The shape is broad: no single neighbor dominates, and the top 10 spread across nine distinct subcategories. Similarity here measures how closely two entities' audiences resemble each other in composition; a score of 0.83 means DuckDuckGo's audience looks more like VanDyke's than any other neighbor does. Below it, Chip Franklin (0.79, Journalists) and Corey R. Lewandowski (0.75, Politicians) represent the political-media corridor that runs through much of the set — joined by Greta Van Susteren (0.74, TV Personalities), Fox News Sunday (0.74, TV Shows), and PM Breaking News (0.72, News Publishers). Alongside them sit Trump Washington DC (0.75, Hotels), Democratic Coalition (0.74, Political Groups), BookBub (0.73, Websites), and Ricky Davila (0.73, Lifestyle) — a range that spans hospitality, book discovery, and lifestyle content. No other Activist subcategory appears in the top 10.

The overall picture is an audience that overlaps with politically engaged media consumers on both sides of the aisle, but whose shape is diffuse enough to pull in technology and lifestyle audiences as well — a profile with no single gravitational center.

Machine-Readable

Raw data

Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/matt_vandyke

{ "handle": "matt_vandyke", "title": "Matthew VanDyke", "category": "Celebrities and Influencers", "subcategory": "Activists", "resolved": "matt_vandyke", "k": 10, "shape": "broad", "filter": null, "results": [ { "handle": "duckduckgo", "title": "DuckDuckGo", "category": "Brands", "subcategory": "Technology", "similarity": 0.8264, "drivers": [ "K02", "N03", "K01", "J05", "H04" ] }, { "handle": "chipfranklin", "title": "Chip Franklin", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.7915, "drivers": [ "K02", "J05", "N03", "K01", "H04" ] }, { "handle": "clewandowski_", "title": "Corey R. Lewandowski", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.7534, "drivers": [ "K02", "K01", "J05", "J02", "H04" ] }, { "handle": "trumpgolfdc", "title": "Trump Washington DC", "category": "Brands", "subcategory": "Hotels", "similarity": 0.7523, "drivers": [ "K02", "N03", "J05", "P04", "K01" ] }, { "handle": "thedemcoalition", "title": "Democratic Coalition", "category": "Organizations", "subcategory": "Political Groups", "similarity": 0.7432, "drivers": [ "K02", "K01", "J05", "J02", "P04" ] }, { "handle": "greta", "title": "Greta Van Susteren", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.7404, "drivers": [ "K02", "K01", "J05", "N03", "J02" ] }, { "handle": "foxnewssunday", "title": "Fox News Sunday", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.7364, "drivers": [ "K02", "J02", "J05", "K01", "P03" ] }, { "handle": "bookbub", "title": "BookBub", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.7344, "drivers": [ "K02", "K01", "J05", "H04", "P04" ] }, { "handle": "therickydavila", "title": "Ricky Davila", "category": "Celebrities and Influencers", "subcategory": "Lifestyle", "similarity": 0.7306, "drivers": [ "K02", "J05", "K01", "H04", "P06" ] }, { "handle": "pmbreakingnews", "title": "PM Breaking News", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.7215, "drivers": [ "K02", "N03", "K01", "J05", "H04" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/matt_vandyke

Matthew VanDyke

Nearest neighbors by audience shape

Raw data