Playground →
Mindbodygreen's top 10 neighbors span magazines, websites, news publishers, and professionals — with no single neighbor pulling far ahead of the rest. The scores run from 0.95 (Zagat) down to 0.94 (Dave's Travel Corner), a range of roughly 0.01 across the entire set, which is the defining feature of a flat shape.
The subcategory mix is the real story. Of the top 10 neighbors, four are magazines — Condé Nast Traveler (0.95), Saveur (0.94), Condé Nast Traveller (0.94), and Travel + Leisure (0.93) — making that the dominant type. Three are websites: Zagat (0.95), Epicurious (0.94), and dwell (0.93). Two are professionals from the Celebrities and Influencers category: Eric Ripert (0.95) and Richard Branson (0.94). One is a journalist: Christiane Amanpour (0.94). Mindbodygreen is itself a website, so three of its ten nearest neighbors share its subcategory — but the majority do not. The audience shape here is defined less by wellness or health content and more by a cross-kind cluster of upscale lifestyle magazines, food and travel websites, and high-profile professionals.
The flat distribution across this varied mix suggests an audience that moves fluidly across premium editorial, culinary, and travel properties rather than concentrating around any single content type.
