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Moms Demand Action

Organizations
Activism
Playground →Docs

The top 10 neighbors for Moms Demand Action span journalists, politicians, activists, authors, and government officials — with no single entity pulling far ahead of the rest. Similarity scores run from 0.98 at the top to 0.95 at position 10, a band of less than four percentage points, which is the defining structural feature here.

Shannon Watts (0.98), the only Activist in the top 10, sits at the head of the list, but the gap between her and the next neighbor is narrow. Kaitlan Collins (0.97) and Mary Louise Kelly (0.97) represent the Journalists subcategory, which is the most common kind in the set — four of the ten neighbors are Journalists, joined by Kai Ryssdal (0.97). Politicians account for two slots: Jen Psaki (0.97) and Pete Buttigieg (0.95). The remaining four positions are distributed across Authors (Ann Handley, 0.97), Comedians (Sarah Cooper, 0.96), Government Officials (Doug Emhoff, 0.96), and Professionals (Andy Slavitt, 0.96). No other Activism organization appears in the top 10. The center entity's own subcategory — Activism — is absent from the neighbor set entirely, meaning the audience shape is defined almost entirely by journalists, politicians, and adjacent public-affairs figures rather than by peer activist organizations.

That composition points to an audience oriented around political media consumption and civic engagement broadly, rather than one clustered tightly around cause-specific organizations.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "momsdemand", "title": "Moms Demand Action", "category": "Organizations", "subcategory": "Activism", "resolved": "momsdemand", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "shannonrwatts", "title": "Shannon Watts", "category": "Celebrities and Influencers", "subcategory": "Activists", "similarity": 0.9788, "drivers": [ "A02", "A01", "G01", "J01", "G03" ] }, { "handle": "kaitlancollins", "title": "Kaitlan Collins", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9749, "drivers": [ "A02", "A01", "G01", "J01", "G03" ] }, { "handle": "jrpsaki", "title": "Jen Psaki", "category": "Celebrities and Influencers", "subcategory": "Politicians", "similarity": 0.9722, "drivers": [ "A02", "G01", "A01", "J01", "G03" ] }, { "handle": "nprkelly", "title": "Mary Louise Kelly", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9662, "drivers": [ "A02", "A01", "G01", "J01", "G03" ] }, { "handle": "marketingprofs", "title": "Ann Handley", "category": "Celebrities and Influencers", "subcategory": "Authors", "similarity": 0.9659, "drivers": [ "A02", "A01", "G01", "J01", "J04" ] }, { "handle": "kairyssdal", "title": "Kai Ryssdal", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9652, "drivers": [ "A02", "A01", "G01", "J01", "G03" ] }, { "handle": "sarahcpr", "title": "Sarah Cooper", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.9649, "drivers": [ "A02", "G01", "A01", "G03", "J01" ] }, { "handle": "douglasemhoff", "title": "Doug Emhoff", "category": "Celebrities and Influencers", "subcategory": "Government Officials", "similarity": 0.9633, "drivers": [ "A02", "G01", "A01", "G03", "J01" ] }, { "handle": "aslavitt", "title": "Andy Slavitt", "category": "Celebrities and Influencers", "subcategory": "Professionals", "similarity": 0.9609, "drivers": [ "A02", "G01", "A01", "J01", "G03" ] }, { "handle": "thisissethsblog", "title": "Seth Godin", "category": "Celebrities and Influencers", "subcategory": "Authors", "similarity": 0.9609, "drivers": [ "A02", "G01", "A01", "J01", "G03" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: