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Mother Jones

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The top 10 neighbors for Mother Jones span four distinct subcategories — magazines, activism organizations, websites, and journalists — with no single type dominating and scores compressed into a narrow band from 0.97 to 0.99.

The shape is flat: Salon leads at 0.99, followed by Media Matters at 0.99 and Slate at 0.98, but the gap between first and tenth is smaller than the gap between any two neighbors in a spike-shaped graph. Tallying the top 10 by subcategory: three are Magazines (Salon, The Nation, and one more), two are Websites (Slate, Daily Kos), two are News Publishers (HuffPost Politics, Talking Points Memo), two are Activism organizations (Media Matters, Indivisible Guide), and one is a Non-Profit (ProPublica). Mother Jones itself is a News Publisher, and only two of its top 10 neighbors share that subcategory — meaning the audience shape is defined less by fellow news publishers than by a mix of left-leaning magazines, activist organizations, and politically oriented websites.

The journalist subcategory, prominent in positions 11 and beyond, does not appear in the top 10 at all, while activism organizations claim two of the ten slots — a cross-kind presence that distinguishes this cluster from a purely editorial peer set.

The overall picture is an audience that moves fluidly across editorial and organizational formats, treating magazines, advocacy groups, and news sites as interchangeable parts of the same information diet.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "motherjones", "title": "Mother Jones", "category": "Marketing Channels", "subcategory": "News Publishers", "resolved": "motherjones", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "salon", "title": "Salon", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9909, "drivers": [ "A02", "G01", "G03", "I01", "H02" ] }, { "handle": "mmfa", "title": "Media Matters", "category": "Organizations", "subcategory": "Activism", "similarity": 0.9857, "drivers": [ "A02", "G03", "G01", "I01", "J04" ] }, { "handle": "slate", "title": "Slate", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9839, "drivers": [ "A02", "G01", "G03", "I01", "H02" ] }, { "handle": "chrislhayes", "title": "Chris Hayes", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9835, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] }, { "handle": "thenation", "title": "The Nation", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.9822, "drivers": [ "A02", "G01", "G03", "I01", "H02" ] }, { "handle": "indivisibleteam", "title": "Indivisible Guide", "category": "Organizations", "subcategory": "Activism", "similarity": 0.9804, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] }, { "handle": "propublica", "title": "ProPublica", "category": "Organizations", "subcategory": "Non-Profit", "similarity": 0.9776, "drivers": [ "A02", "G01", "G03", "I01", "H02" ] }, { "handle": "huffpostpol", "title": "HuffPost Politics", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9771, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] }, { "handle": "tpm", "title": "Talking Points Memo", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.976, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] }, { "handle": "dailykos", "title": "Daily Kos", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9759, "drivers": [ "A02", "G01", "G03", "I01", "J04" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: