Murray Newlands Audience Graph • Social Signal

Murray Newlands' top 10 neighbors span professionals, tech personalities, journalists, news publishers, and TV shows — a mixed cluster with no single subcategory dominating and no standout score pulling away from the pack.

The shape is flat: scores run from 0.95 down to 0.92 across the top 10, a narrow band with no structural spike. Cynthia Johnson leads at 0.95, followed closely by CNN Politics (0.93), Anderson Cooper 360° (0.93), John Rampton (0.93), and Winnie Sun (0.93). The subcategory tally across the 10 breaks down as: four Professionals (Cynthia Johnson, John Rampton, Winnie Sun, and Leonard Kim), three Tech Personalities (Sean Gardner, Susan Bennett, and Jack Phan), one Journalist (Wolf Blitzer), one News Publisher (CNN Politics), and one TV Show (Anderson Cooper 360°). Murray Newlands is categorized as an Author, and no other Author appears in the top 10. The dominant pull is from professional and tech-adjacent influencer audiences, with a secondary thread of cable news and political journalism running through the set.

The overall picture is an audience that sits at the intersection of the professional influencer world and politically engaged news consumption — two distinct neighborhoods that nonetheless produce nearly identical audience shapes here.

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Attention graph /similar sample results (free):

https://graphs.socialsignal.ai/similar/murraynewlands

{ "handle": "murraynewlands", "title": "Murray Newlands", "category": "Celebrities and Influencers", "subcategory": "Authors", "resolved": "murraynewlands", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "cynthialive", "title": "Cynthia Johnson", "category": "Celebrities and Influencers", "subcategory": "Professionals", "similarity": 0.9532, "drivers": [ "J02", "A02", "J04", "E02", "Q04" ] }, { "handle": "cnnpolitics", "title": "CNN Politics", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.933, "drivers": [ "A02", "G01", "G03", "J01", "J02" ] }, { "handle": "ac360", "title": "Anderson Cooper 360°", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9321, "drivers": [ "A02", "J02", "G01", "E02", "J04" ] }, { "handle": "johnrampton", "title": "John Rampton", "category": "Celebrities and Influencers", "subcategory": "Professionals", "similarity": 0.9302, "drivers": [ "A02", "J02", "J04", "G01", "J01" ] }, { "handle": "winniesun", "title": "Winnie Sun", "category": "Celebrities and Influencers", "subcategory": "Professionals", "similarity": 0.9285, "drivers": [ "A02", "J02", "E02", "Q04", "J04" ] }, { "handle": "2morrowknight", "title": "Sean Gardner", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9247, "drivers": [ "J02", "A02", "E02", "J01", "J04" ] }, { "handle": "siriouslysusan", "title": "Susan Bennett", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9237, "drivers": [ "A02", "E02", "L02", "J02", "M01" ] }, { "handle": "wolfblitzer", "title": "Wolf Blitzer", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9232, "drivers": [ "A02", "G01", "E02", "J02", "G03" ] }, { "handle": "mrleonardkim", "title": "Leonard Kim", "category": "Celebrities and Influencers", "subcategory": "Professionals", "similarity": 0.9164, "drivers": [ "E02", "Q04", "J02", "J01", "A02" ] }, { "handle": "jackphan", "title": "Jack Phan", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9157, "drivers": [ "A02", "J01", "G01", "J04", "A01" ] } ] }

Full Attention graph /similarity /affinity /demographics available with API key:

https://graphs.socialsignal.ai/v1/attention/similar/murraynewlands

Murray Newlands

Nearest neighbors by audience shape

Raw data