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NASCAR on NBC

Marketing Channels
TV Channels
Playground →Docs

The top 10 neighbors for NASCAR on NBC form a tight, undifferentiated cluster — scores run from 0.99 down to 0.99, with no single entity pulling sharply ahead. The composition tells the story: this is an audience defined almost entirely by NASCAR-ecosystem entities, with athletes and racing-adjacent media dominating every position.

Similarity here measures how closely two entities' audiences resemble each other in composition. Fox: NASCAR leads at 0.99, followed immediately by Hendrick Motorsports at 0.99 and NASCAR Xfinity at 0.99. The next seven positions are held by athletes — Michael Waltrip (0.99), Kevin Harvick (0.99), Martin Truex Jr. (0.99), Chase Elliott (0.99), Ryan Newman (0.99), and Joey Logano (0.99) — with Darrell Waltrip, classified as a TV Personality, the lone non-athlete individual in the set. No other TV Channel appears in the top 10 besides Fox: NASCAR; the remaining neighbors are Sports Teams, TV Shows, Athletes, and one TV Personality, all operating within the same motorsport world.

The absence of any cross-sport or general sports-media neighbor in the top 10 underscores how tightly this audience is bounded: the shape is not "sports fan" broadly, but specifically NASCAR fan — a cluster where drivers, teams, and race-day broadcasts are functionally interchangeable in audience terms.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "nascaronnbc", "title": "NASCAR on NBC", "category": "Marketing Channels", "subcategory": "TV Channels", "resolved": "nascaronnbc", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "nascaronfox", "title": "Fox: NASCAR", "category": "Marketing Channels", "subcategory": "TV Channels", "similarity": 0.9932, "drivers": [ "N04", "N01", "O01", "L03", "M03" ] }, { "handle": "teamhendrick", "title": "Hendrick Motorsports", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.9908, "drivers": [ "N04", "N01", "M03", "O01", "L03" ] }, { "handle": "nascar_xfinity", "title": "NASCAR Xfinity", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9879, "drivers": [ "N04", "N01", "O01", "L03", "M03" ] }, { "handle": "mw55", "title": "Michael Waltrip", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9878, "drivers": [ "N04", "N01", "M03", "L03", "O01" ] }, { "handle": "allwaltrip", "title": "Darrell Waltrip", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.9876, "drivers": [ "N04", "N01", "L03", "M03", "O01" ] }, { "handle": "kevinharvick", "title": "Kevin Harvick", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9875, "drivers": [ "N04", "N01", "L03", "M03", "O01" ] }, { "handle": "martintruex_jr", "title": "Martin Truex Jr.", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9875, "drivers": [ "N04", "N01", "L03", "M03", "O01" ] }, { "handle": "chaseelliott", "title": "Chase Elliott", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9866, "drivers": [ "N04", "N01", "L03", "O01", "M03" ] }, { "handle": "ryanjnewman", "title": "Ryan Newman", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9856, "drivers": [ "N04", "N01", "L03", "M03", "O01" ] }, { "handle": "joeylogano", "title": "Joey Logano", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9852, "drivers": [ "N04", "N01", "L03", "O01", "M03" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: