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The Good Place

Marketing Channels
TV Shows
Playground →Docs

The top 10 neighbors for The Good Place span comedians, actors, a fellow TV show, an academic, and a podcast — no single subcategory dominates, and the scores compress into a narrow band from 0.92 to 0.94, the defining signature of a flat shape.

Similarity here measures how closely two entities' audiences resemble each other in composition. The two nearest neighbors — Adam Scott (0.94) and John Mulaney (0.94) — sit at virtually the same distance, with actors and comedians interleaved throughout the rest of the set. Comedians account for five of the top 10: Mike Birbiglia (0.93), Andy Richter (0.93), and Patton Oswalt (0.93) follow closely. Actors make up two more slots — Adam Scott and Ben Schwartz (0.92). The remaining three positions go to Last Week Tonight (0.93), a fellow TV show; Neil deGrasse Tyson (0.93), an academic; and Jemaine Clement (0.92), a comedian — reinforcing the pattern without breaking it.

No other TV show appears in the top 10 besides Last Week Tonight. The audience shape is defined less by the show's own kind than by a cluster of comedians and actors whose audiences look nearly identical to each other and to The Good Place's — a tight, cross-subcategory neighborhood with no clear outlier pulling in a different direction.

The flat shape here reflects an audience that is broadly shared across a specific comedy-and-performance ecosystem rather than anchored to any single figure or format.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "nbcthegoodplace", "title": "The Good Place", "category": "Marketing Channels", "subcategory": "TV Shows", "resolved": "nbcthegoodplace", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "mradamscott", "title": "Adam Scott", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.9396, "drivers": [ "G01", "G03", "H02", "I01", "A02" ] }, { "handle": "mulaney", "title": "John Mulaney", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.9394, "drivers": [ "G01", "G03", "A02", "I01", "H02" ] }, { "handle": "birbigs", "title": "Mike Birbiglia", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.9298, "drivers": [ "G01", "G03", "A02", "I01", "H02" ] }, { "handle": "andyrichter", "title": "Andy Richter", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.9288, "drivers": [ "G01", "G03", "A02", "I01", "H02" ] }, { "handle": "pattonoswalt", "title": "Patton Oswalt", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.9283, "drivers": [ "G03", "G01", "I01", "H02", "A02" ] }, { "handle": "lastweektonight", "title": "Last Week Tonight", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9281, "drivers": [ "G03", "G01", "A02", "I01", "H02" ] }, { "handle": "neiltyson", "title": "Neil deGrasse Tyson", "category": "Celebrities and Influencers", "subcategory": "Academics", "similarity": 0.9261, "drivers": [ "G03", "G01", "H02", "A02", "I01" ] }, { "handle": "rejectedjokes", "title": "Ben Schwartz", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.9244, "drivers": [ "G03", "G01", "I01", "H02", "A02" ] }, { "handle": "ajemaineclement", "title": "Jemaine Clement", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.9243, "drivers": [ "G03", "G01", "I01", "H02", "A02" ] }, { "handle": "karenkilgariff", "title": "Karen Kilgariff", "category": "Celebrities and Influencers", "subcategory": "Comedians", "similarity": 0.9239, "drivers": [ "G03", "G01", "H02", "I01", "A02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: