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New Jersey

Organizations
Government
Playground →Docs

New Jersey's top 10 nearest neighbors span six different subcategories — government, sports teams, podcasts and radio, news publishers, athletes, and TV shows — with no single kind dominating the set.

The shape is broad: scores run from 0.97 down to 0.88 across the top 10, and the spread is wide in kind as well as score. Governor Phil Murphy is the strongest pull at 0.97, the only other Government entity in the top 10 and the one neighbor that shares New Jersey's own subcategory. Below him, the cluster pivots sharply toward New York sports and media. Mets Booth (0.93) and PSE&G (0.93) sit nearly tied at second, followed by the New York Mets (0.91), New York Rangers (0.89), and New York Giants (0.89) — three Sports Teams subcategory entries that form a clear cluster. Coffee & Tea (0.89) is the lone Restaurants & Eateries entry in the top 10. Rounding out the set are New York Post Sports (0.89), a News Publisher; Noah Syndergaard (0.88), an Athlete; and Funhouse (0.88), a TV Show.

The pattern is cross-kind: only one neighbor shares New Jersey's Government subcategory, while the majority of the top 10 is built from New York-area sports franchises, sports media, and adjacent consumer brands — a profile that reflects an audience shaped more by regional sports fandom than by civic or political content consumption.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "njgov", "title": "New Jersey", "category": "Organizations", "subcategory": "Government", "resolved": "njgov", "k": 10, "shape": "broad", "filter": null, "results": [ { "handle": "govmurphy", "title": "Governor Phil Murphy", "category": "Organizations", "subcategory": "Government", "similarity": 0.9732, "drivers": [ "A04", "A06", "A03", "G02", "B02" ] }, { "handle": "metsbooth", "title": "Mets Booth", "category": "Marketing Channels", "subcategory": "Podcasts and Radio", "similarity": 0.9331, "drivers": [ "A04", "A02", "B02", "G02", "A03" ] }, { "handle": "psegdelivers", "title": "PSE&G", "category": "Brands", "subcategory": "Other", "similarity": 0.933, "drivers": [ "A03", "A06", "B02", "A04", "G02" ] }, { "handle": "mets", "title": "New York Mets", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.9079, "drivers": [ "A04", "A06", "B02", "A02", "I01" ] }, { "handle": "coffee-and-tea", "title": "Coffee & Tea", "category": "Restaurants & Eateries", "subcategory": "Coffee and Tea", "similarity": 0.8949, "drivers": [ "A04", "A02", "G01", "I01", "B02" ] }, { "handle": "nyrangers", "title": "New York Rangers", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.8944, "drivers": [ "A04", "B02", "A02", "I01", "A06" ] }, { "handle": "giants", "title": "New York Giants", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.8888, "drivers": [ "A04", "B02", "A06", "Q01", "I01" ] }, { "handle": "nypostsports", "title": "New York Post Sports", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.8858, "drivers": [ "A04", "A02", "B02", "A01", "J04" ] }, { "handle": "noahsyndergaard", "title": "Noah Syndergaard", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8838, "drivers": [ "A04", "B02", "A06", "A02", "I01" ] }, { "handle": "backaftathis", "title": "Funhouse", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8832, "drivers": [ "A04", "B02", "A01", "A03", "A02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: