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New York Rangers

Organizations
Sports Teams
Playground →Docs

The Rangers' top 10 nearest neighbors contain no other NHL teams — or any hockey entity at all — yet the set scores in a tight band from 0.97 down to 0.92, the hallmark of a flat shape with no single dominant pull.

What fills that band is a distinctly New York sports-media cluster. Mets Booth leads at 0.97, followed by the New York Mets at 0.96 and athlete Noah Syndergaard at 0.95. The Kay Show on YES (0.94) and Newsday (0.93) round out the top five. Across all ten neighbors, the subcategory breakdown is: three Sports Teams (New York Mets, New York Jets, New York Giants), three Athletes (Noah Syndergaard, CC Sabathia, Curtis Granderson), two Podcasts and Radio (Mets Booth, Morning Show with Boomer & Gio), and two News Publishers (Newsday, New York Post Sports). The athletes and teams are predominantly baseball and football properties — cross-sport New York fandom, not hockey-specific audiences. The media outlets reinforce that: sports talk radio and tabloid sports coverage, not hockey beats.

The Rangers' audience shape is defined less by the sport they play than by the broader New York sports-media ecosystem they inhabit.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "nyrangers", "title": "New York Rangers", "category": "Organizations", "subcategory": "Sports Teams", "resolved": "nyrangers", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "metsbooth", "title": "Mets Booth", "category": "Marketing Channels", "subcategory": "Podcasts and Radio", "similarity": 0.966, "drivers": [ "A04", "J04", "E06", "B02", "A02" ] }, { "handle": "mets", "title": "New York Mets", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.958, "drivers": [ "E06", "A04", "I01", "B02", "J04" ] }, { "handle": "noahsyndergaard", "title": "Noah Syndergaard", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9547, "drivers": [ "A04", "B02", "E06", "J04", "A02" ] }, { "handle": "tmksonyes", "title": "Kay Show on YES", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9375, "drivers": [ "A04", "E06", "B02", "J04", "Q01" ] }, { "handle": "newsday", "title": "Newsday", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9322, "drivers": [ "A04", "J04", "E06", "B02", "I01" ] }, { "handle": "nypostsports", "title": "New York Post Sports", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.9271, "drivers": [ "J04", "A04", "B02", "A02", "E06" ] }, { "handle": "wfanmornings", "title": "Morning Show with Boomer & Gio", "category": "Marketing Channels", "subcategory": "Podcasts and Radio", "similarity": 0.9265, "drivers": [ "A04", "B02", "J04", "E06", "E01" ] }, { "handle": "nyjets", "title": "New York Jets", "category": "Organizations", "subcategory": "Sports Teams", "similarity": 0.919, "drivers": [ "A04", "E06", "B02", "J04", "Q01" ] }, { "handle": "cc_sabathia", "title": "CC Sabathia", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9182, "drivers": [ "A04", "B02", "E06", "Q01", "J04" ] }, { "handle": "cgrand3", "title": "Curtis Granderson", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9176, "drivers": [ "A04", "B02", "J04", "E06", "A02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: