Share

BONES

Marketing Channels
TV Shows
Playground →Docs

BONES draws its nearest audiences from a genuinely mixed neighborhood: four fellow TV shows, three musicians, one actor, and two consumer brands, all compressed into a narrow similarity band between 0.93 and 0.95.

The shape is flat — no single neighbor dominates. Kelly Clarkson (0.95) and Supernatural (0.95) sit at the top, separated by less than two hundredths of a point, followed closely by Criminal Minds (0.94) and Maroon 5 (0.94). The TV show cluster — which also includes The Walking Dead (0.94) and Catfish (0.93) — confirms that BONES shares audience composition with other serialized, network-era dramas. But the musicians (Ozzy Osbourne at 0.93, alongside Clarkson and Maroon 5) and the consumer brands — Valvoline (0.94) and Dr Pepper (0.93) — signal that the audience shape extends well beyond genre affinity. Mark Sheppard (0.93), the lone actor in the top 10, is the only individual performer whose subcategory differs from the musician cluster.

The flat distribution, with all ten neighbors packed within a 0.03-point range, suggests an audience that is broadly mainstream rather than tightly niche — one whose shape is recognizable across TV, music, and mass-market consumer brands alike.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "officialbonestv", "title": "BONES", "category": "Marketing Channels", "subcategory": "TV Shows", "resolved": "officialbonestv", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "kellyclarkson", "title": "Kelly Clarkson", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9545, "drivers": [ "N03", "N04", "O03", "A01", "N02" ] }, { "handle": "cw_spn", "title": "Supernatural", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9534, "drivers": [ "N03", "N04", "O03", "O02", "A01" ] }, { "handle": "crimminds_cbs", "title": "Criminal Minds", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9446, "drivers": [ "N03", "N04", "O03", "N02", "O02" ] }, { "handle": "maroon5", "title": "Maroon 5", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9391, "drivers": [ "N03", "N04", "O03", "A02", "A01" ] }, { "handle": "valvoline_social", "title": "Valvoline (social)", "category": "Brands", "subcategory": "Auto", "similarity": 0.9376, "drivers": [ "N03", "O03", "N04", "J02", "O01" ] }, { "handle": "walkingdead_amc", "title": "The Walking Dead", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9367, "drivers": [ "N03", "N04", "O03", "J01", "A02" ] }, { "handle": "drpepper", "title": "Dr Pepper", "category": "Brands", "subcategory": "Beverages", "similarity": 0.9323, "drivers": [ "N03", "N04", "O03", "N02", "A02" ] }, { "handle": "catfishmtv", "title": "Catfish", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9272, "drivers": [ "N03", "N04", "O03", "O02", "A01" ] }, { "handle": "mark_sheppard", "title": "Mark Sheppard", "category": "Celebrities and Influencers", "subcategory": "Actors", "similarity": 0.9265, "drivers": [ "N03", "N04", "O03", "O02", "J02" ] }, { "handle": "ozzyosbourne", "title": "Ozzy Osbourne", "category": "Celebrities and Influencers", "subcategory": "Musicians and Bands", "similarity": 0.9264, "drivers": [ "N03", "N04", "O03", "O02", "Q06" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: