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Oracle's top 10 nearest neighbors span B2B brands, Technology brands, Professionals, and Tech Personalities — a mixed enterprise cluster with no single dominant pull and scores compressed between 0.94 and 0.92.

The shape is flat: IBM Data and AI leads at 0.94, followed closely by Satya Nadella at 0.93, SAP at 0.93, IBM Cloud at 0.93, and AstraZeneca at 0.93. The spread across those five is just 0.01 — no neighbor meaningfully separates from the pack. Tallying the top 10 by subcategory: four are B2B brands (IBM Data and AI, SAP, IBM Cloud, Cognizant), three are Technology brands (Amazon Web Services, Salesforce, Udacity is Education — correcting: Amazon Web Services at 0.93 and Salesforce at 0.93 are Technology; Udacity at 0.93 is Education), two are Professionals (Satya Nadella, and Tim Cook at 0.92 is Tech Personalities). The most notable cross-kind signal is AstraZeneca at 0.93 — a Healthcare brand sitting inside a cluster otherwise defined by enterprise software and cloud infrastructure. Oracle's own subcategory, Technology, is represented by Amazon Web Services and Salesforce, but B2B brands are equally present, and the Professionals and Tech Personalities entries confirm that individual executive figures draw audiences shaped similarly to Oracle's.

The flat, compressed cluster indicates an audience defined by broad enterprise and professional-technology interests rather than loyalty to any single adjacent brand or figure.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "oracle", "title": "Oracle", "category": "Brands", "subcategory": "Technology", "resolved": "oracle", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "ibmdata", "title": "IBM Data and AI", "category": "Brands", "subcategory": "B2B", "similarity": 0.9423, "drivers": [ "A06", "A03", "A01", "G02", "G01" ] }, { "handle": "satyanadella", "title": "Satya Nadella", "category": "Celebrities and Influencers", "subcategory": "Professionals", "similarity": 0.9322, "drivers": [ "A06", "A03", "G02", "G01", "A02" ] }, { "handle": "sap", "title": "SAP", "category": "Brands", "subcategory": "B2B", "similarity": 0.9311, "drivers": [ "A06", "A03", "G02", "G01", "A01" ] }, { "handle": "ibmcloud", "title": "IBM Cloud", "category": "Brands", "subcategory": "B2B", "similarity": 0.9307, "drivers": [ "A06", "A03", "G01", "G02", "A01" ] }, { "handle": "astrazeneca", "title": "AstraZeneca", "category": "Brands", "subcategory": "Healthcare", "similarity": 0.93, "drivers": [ "A06", "A03", "G02", "E06", "G01" ] }, { "handle": "awscloud", "title": "Amazon Web Services", "category": "Brands", "subcategory": "Technology", "similarity": 0.9281, "drivers": [ "A06", "A03", "G02", "G01", "G03" ] }, { "handle": "cognizant", "title": "Cognizant", "category": "Brands", "subcategory": "B2B", "similarity": 0.9276, "drivers": [ "A06", "G02", "A03", "E06", "G01" ] }, { "handle": "udacity", "title": "Udacity", "category": "Brands", "subcategory": "Education", "similarity": 0.9274, "drivers": [ "A06", "G02", "E06", "A03", "G01" ] }, { "handle": "salesforce", "title": "Salesforce", "category": "Brands", "subcategory": "Technology", "similarity": 0.9263, "drivers": [ "A06", "A03", "G01", "G02", "A01" ] }, { "handle": "tim_cook", "title": "Tim Cook", "category": "Celebrities and Influencers", "subcategory": "Tech Personalities", "similarity": 0.9219, "drivers": [ "A06", "A03", "G02", "G01", "A02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: