Playground →
At 0.7855, American Tire Distributors (ATD) is the single strongest pull in PACK-RAT's top 10 — and it shares nothing obvious with portable storage. That signal, paired with Northern Tool + Equipment at 0.7807, defines the two-peak structure of this audience graph.
The top 10 splits into two recognizable neighborhoods. The first is automotive parts and accessories: ATD (0.7855), U.S. AutoForce (0.7499), and National Tire Wholesale (0.7241) form a tight cluster of trade-oriented, vehicle-supply audiences. The second is hands-on home and hardware retail: Northern Tool + Equipment (0.7807) and AMES (0.7453) anchor that side. Bridging the two peaks are Enterprise Truck Rental (0.7598) and Sunbelt Rentals (0.7334) — both service-oriented, equipment-adjacent brands whose audiences sit comfortably between the two clusters. Rounding out the ten are 7-Eleven Fuel (0.7188), PriceRite (0.7184), and QuikTrip (0.7177), all gas station or convenience-format brands that add a utilitarian, on-the-go dimension to the set. No other Moving and Storage brand appears in the top 10; the nearest peer in the full results sits well outside this window.
The overall shape points to an audience defined less by the act of moving or storing and more by a practical, project-oriented orientation — one that overlaps heavily with automotive supply, hardware, and working-vehicle services.
