The New Orleans Pelicans' ten nearest neighbors by audience shape are split between musicians and athletes — with rappers outnumbering fellow sports teams. Similarity here measures how closely two entities' audiences resemble each other in composition; a score near 0.94 indicates near-identical audience shape regardless of what the two entities actually are.
The top neighbor is Memphis Grizzlies at 0.94, the only other NBA franchise in the set. New Orleans Saints (0.90) is the second Sports Teams entry, meaning just two of the ten neighbors share the Pelicans' own subcategory. The remaining eight split between Musicians and Bands — Yo Gotti (0.91), Kevin Gates (0.90), DaBaby (0.90), Waka Flocka (0.90), Nelly (0.89) — Athletes Ja Morant (0.93) and Reggie Bush (0.91), and the sports media website Overtime (0.90). The scores across all ten run from 0.89 to 0.94, a narrow band consistent with the flat shape classification — no single neighbor dominates, and no sharp drop separates the top from the bottom of the set.
The overall picture is an audience whose shape is defined as much by hip-hop fandom as by basketball fandom, with the two patterns sitting at roughly equal weight across the top 10.