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PFF Draft

Brands
Sports
Playground →Docs

PFF Draft's top 10 neighbors form a tight, undifferentiated cluster of college football media — websites, TV shows, journalists, and athletes, all scoring within a narrow 0.92–0.90 band with no single dominant pull.

The shape is flat: College Football Talk (0.92) and FootballScoop Staff (0.92) sit at the top, separated by less than 0.001 from each other and only 0.02 from the tenth neighbor, Reddit College Football (0.90). AP Top 25 (0.92), College Football Playoff (0.91), and College GameDay (0.90) fill out the middle. By subcategory, the top 10 breaks down as four Websites, two TV Shows, two Athletes (Desmond Howard at 0.91, Rece Davis at 0.91 — though Davis is a TV Personality), one Sporting Event, and one Journalist (Brett McMurphy at 0.90). Every neighbor is rooted in college football coverage or college football figures; no neighbor shares PFF Draft's own subcategory of Sports brands in the top 10. The mix is almost entirely college football media infrastructure — the outlets, shows, and on-air personalities that constitute the CFB information ecosystem — rather than draft-specific or analytics-adjacent properties.

The flat shape signals an audience that is broadly college football media consumers first, with no single outlet or personality commanding disproportionate overlap.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "pff_college", "title": "PFF Draft", "category": "Brands", "subcategory": "Sports", "resolved": "pff_college", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "cftalk", "title": "College Football Talk", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9207, "drivers": [ "Q01", "I01", "H04", "E06", "P03" ] }, { "handle": "footballscoop", "title": "FootballScoop Staff", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9206, "drivers": [ "H04", "Q01", "I01", "E06", "P03" ] }, { "handle": "ap_top25", "title": "AP Top 25", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9178, "drivers": [ "H04", "Q01", "P03", "I01", "E06" ] }, { "handle": "desmondhoward", "title": "Desmond Howard", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.9123, "drivers": [ "Q01", "I01", "E06", "P03", "P02" ] }, { "handle": "cfbplayoff", "title": "College Football Playoff", "category": "Organizations", "subcategory": "Sporting Events", "similarity": 0.912, "drivers": [ "H04", "Q01", "I01", "E06", "N02" ] }, { "handle": "recedavis", "title": "Rece Davis", "category": "Celebrities and Influencers", "subcategory": "TV Personalities", "similarity": 0.9074, "drivers": [ "Q01", "I01", "P03", "E06", "M02" ] }, { "handle": "brett_mcmurphy", "title": "Brett McMurphy", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.9025, "drivers": [ "H04", "Q01", "I01", "P03", "E06" ] }, { "handle": "collegegameday", "title": "College GameDay", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.9015, "drivers": [ "Q01", "H04", "I01", "E06", "P03" ] }, { "handle": "redditcfb", "title": "Reddit College Football", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9014, "drivers": [ "H04", "Q01", "E06", "I01", "P03" ] }, { "handle": "br_cfb", "title": "Bleacher Report CFB", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.8988, "drivers": [ "H04", "I01", "Q01", "E06", "E05" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: