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PGA TOUR LIVE

Marketing Channels
TV Shows
Playground →Docs

The top 10 neighbors for PGA TOUR LIVE span golf media, tour athletes, and equipment brands — a tightly composed cluster with no single dominant pull and scores ranging only from 0.91 to 0.88.

The shape is flat: Golf Central (0.91) and Golf Channel (0.90) sit at the top, but the gap to the rest of the set is minimal. Five of the ten neighbors are Athletes — Brooks Koepka (0.89), Phil Mickelson (0.89), Justin Thomas (0.89), Rory McIlroy (0.89), and Dustin Johnson (0.89) — making tour players the dominant subcategory in the set. Two neighbors are Sporting Events: The Masters (0.89) and Pga Tour (0.88), the latter classified as a Sports League. The only TV Show in the top 10 — the same subcategory as PGA TOUR LIVE itself — is Morning Drive (0.87), making it the lone same-kind neighbor in the set.

What the top 10 does not contain is any neighbor outside the golf ecosystem: no general sports networks, no non-golf athletes, no lifestyle brands. The audience shape here is defined almost entirely by tour players and golf-specific media, with equipment brands and broader sports channels appearing only further down the wider neighbor graph.

This is a sport-specific audience with unusually tight coherence — the flat score distribution reflects not a lack of signal but a consistent overlap across the entire golf content and athlete landscape.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "pgatourlive", "title": "PGA TOUR LIVE", "category": "Marketing Channels", "subcategory": "TV Shows", "resolved": "pgatourlive", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "golfcentral", "title": "Golf Central", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.9058, "drivers": [ "N03", "P02", "A06", "B03", "A05" ] }, { "handle": "golfchannel", "title": "Golf Channel", "category": "Marketing Channels", "subcategory": "TV Channels", "similarity": 0.899, "drivers": [ "B03", "P02", "A05", "A06", "E05" ] }, { "handle": "bkoepka", "title": "Brooks Koepka", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8946, "drivers": [ "B03", "P02", "A05", "A06", "N03" ] }, { "handle": "philmickelson", "title": "Phil Mickelson", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8936, "drivers": [ "B03", "A05", "N03", "P02", "A06" ] }, { "handle": "justinthomas34", "title": "Justin Thomas", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8905, "drivers": [ "N03", "B03", "A05", "A06", "P02" ] }, { "handle": "mcilroyrory", "title": "Rory McIlroy", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8897, "drivers": [ "B03", "P02", "A05", "E05", "P04" ] }, { "handle": "djohnsonpga", "title": "Dustin Johnson", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8878, "drivers": [ "B03", "P02", "N03", "A05", "E05" ] }, { "handle": "themasters", "title": "The Masters", "category": "Organizations", "subcategory": "Sporting Events", "similarity": 0.8875, "drivers": [ "B03", "A05", "P02", "N03", "A06" ] }, { "handle": "pgatour", "title": "Pga Tour", "category": "Organizations", "subcategory": "Sports Leagues", "similarity": 0.8843, "drivers": [ "B03", "A05", "P02", "N03", "E05" ] }, { "handle": "keegan_bradley", "title": "Keegan Bradley", "category": "Celebrities and Influencers", "subcategory": "Athletes", "similarity": 0.8824, "drivers": [ "P02", "N03", "A05", "B03", "A06" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: