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Adobe Photoshop

Brands
Technology
Playground →Docs

500px and Flickr form a clear photography-platform peak at the top of Adobe Photoshop's neighbor set — but a second, distinct cluster of actors and entertainment brands pulls the shape in a different direction entirely.

The similarity scores here measure how closely another entity's audience composition resembles Photoshop's. 500px leads at 0.76, followed by Flickr at 0.75 — both are photography-oriented platforms (a Website and a Social Media brand, respectively), and together they constitute the first peak. The second peak is less tidy but structurally real: Gamasutra (0.69, a games-industry website) and App Store (0.69, Technology) anchor a broader creative-tools and digital-platform cluster. Below them, the neighbor set diversifies sharply. Ali Spagnola (0.68, Lifestyle influencer), American Red Cross (0.68, Non-Profit), and Sennheiser (0.68, Technology) sit at nearly identical scores, suggesting the audience shape flattens quickly after the two peaks. No other Technology brand in the top 10 matches Photoshop's own subcategory as closely as App Store and Sennheiser do — three Technology neighbors appear in total, alongside two Websites and one Social Media brand, with the remaining four drawn from Non-Profit, Lifestyle, and Professionals subcategories.

The two-peak structure — photography platforms at the top, then a diffuse spread across creative tools, tech, and unrelated categories — suggests Photoshop's audience is defined less by software loyalty than by a creative-practitioner profile that overlaps with image-sharing communities first, and then fans out broadly across digital culture.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "photoshop", "title": "Adobe Photoshop", "category": "Brands", "subcategory": "Technology", "resolved": "photoshop", "k": 10, "shape": "two-peak", "filter": null, "results": [ { "handle": "500px", "title": "500px", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.7595, "drivers": [ "N03", "A06", "Q01", "L02", "P02" ] }, { "handle": "flickr", "title": "Flickr", "category": "Brands", "subcategory": "Social Media", "similarity": 0.7485, "drivers": [ "N03", "A06", "G02", "I01", "E06" ] }, { "handle": "gamasutra", "title": "Gamasutra", "category": "Marketing Channels", "subcategory": "Websites", "similarity": 0.6916, "drivers": [ "N03", "A06", "I01", "E06", "P02" ] }, { "handle": "appstore", "title": "App Store", "category": "Brands", "subcategory": "Technology", "similarity": 0.6878, "drivers": [ "N03", "A06", "L02", "Q01", "E06" ] }, { "handle": "alispagnola", "title": "Ali Spagnola", "category": "Celebrities and Influencers", "subcategory": "Lifestyle", "similarity": 0.6781, "drivers": [ "N03", "P02", "L02", "I01", "B03" ] }, { "handle": "redcross", "title": "American Red Cross", "category": "Organizations", "subcategory": "Non-Profit", "similarity": 0.6772, "drivers": [ "N03", "P02", "L02", "J04", "B03" ] }, { "handle": "sennheiserusa", "title": "Sennheiser", "category": "Brands", "subcategory": "Technology", "similarity": 0.6758, "drivers": [ "A06", "N03", "P02", "G02", "L02" ] }, { "handle": "googlemaps", "title": "Google Maps", "category": "Brands", "subcategory": "Technology", "similarity": 0.6752, "drivers": [ "A06", "E06", "Q01", "G02", "N03" ] }, { "handle": "bing", "title": "Bing", "category": "Brands", "subcategory": "Technology", "similarity": 0.6746, "drivers": [ "A06", "N03", "P02", "Q01", "G02" ] }, { "handle": "singhlions", "title": "Harjinder Singh Kukreja", "category": "Celebrities and Influencers", "subcategory": "Professionals", "similarity": 0.6712, "drivers": [ "N03", "P02", "J04", "A06", "L02" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: