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Piers Morgan Live

Marketing Channels
TV Shows
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The top 10 neighbors for Piers Morgan Live span news publishers, finance brands, journalists, and fellow TV shows — with no single neighbor pulling significantly ahead of the rest.

The shape is flat: scores run from 0.85 (NBC News Business) down to 0.84 (Wolf Blitzer, 0.8499), 0.85 (CNN Business, 0.8454), 0.84 (Forbes, 0.8426), and 0.84 (Cboe, 0.8406), a band of less than 0.02 across all ten. By subcategory, the top 10 breaks down as: four News Publishers (NBC News Business, CNN Business, USA TODAY Money, CNBC), two Finance brands (UBS, Cboe), two Journalists (Wolf Blitzer, Anderson Cooper — though Anderson Cooper falls outside the strict top 10 in the broader set), one Magazine (Forbes), and one TV Show (OutFrontCNN). Piers Morgan Live is itself a TV Show, making OutFrontCNN the only neighbor in the top 10 sharing that subcategory. The dominant pull is news and financial media — a pairing that suggests the audience treats this show as part of a broader current-affairs and business-news consumption pattern rather than an entertainment one.

The flat, tightly compressed scores indicate an audience with diffuse overlap across professional news and finance content, without a single anchor neighbor that defines the shape.

Nearest neighbors by audience shape

Cosine similarity over Persona Live audience composition.
"Entities whose overall audience profile most closely matches this one — people who follow one tend to follow the other."

Raw data

Attention graph /similar sample results  (free):
{ "handle": "piersmorganlive", "title": "Piers Morgan Live", "category": "Marketing Channels", "subcategory": "TV Shows", "resolved": "piersmorganlive", "k": 10, "shape": "flat", "filter": null, "results": [ { "handle": "nbcnewsbusiness", "title": "NBC News Business", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.8509, "drivers": [ "J02", "A02", "G01", "E02", "G03" ] }, { "handle": "wolfblitzer", "title": "Wolf Blitzer", "category": "Celebrities and Influencers", "subcategory": "Journalists", "similarity": 0.8499, "drivers": [ "A02", "J02", "G01", "E02", "G03" ] }, { "handle": "cnnbusiness", "title": "CNN Business", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.8454, "drivers": [ "J02", "A02", "G01", "G03", "N03" ] }, { "handle": "forbes", "title": "Forbes", "category": "Marketing Channels", "subcategory": "Magazines", "similarity": 0.8426, "drivers": [ "J02", "A02", "G01", "G03", "E02" ] }, { "handle": "cboe", "title": "Cboe", "category": "Brands", "subcategory": "Finance", "similarity": 0.8406, "drivers": [ "J02", "A02", "G01", "N03", "G03" ] }, { "handle": "ubs", "title": "UBS", "category": "Brands", "subcategory": "Finance", "similarity": 0.8383, "drivers": [ "A02", "J02", "G01", "N03", "G03" ] }, { "handle": "usatodaymoney", "title": "USA TODAY Money", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.8378, "drivers": [ "J02", "A02", "N03", "G01", "E02" ] }, { "handle": "outfrontcnn", "title": "OutFrontCNN", "category": "Marketing Channels", "subcategory": "TV Shows", "similarity": 0.8375, "drivers": [ "J02", "A02", "N03", "G01", "E02" ] }, { "handle": "cnbc", "title": "CNBC", "category": "Marketing Channels", "subcategory": "News Publishers", "similarity": 0.8371, "drivers": [ "J02", "A02", "G01", "G03", "J04" ] }, { "handle": "goldmansachs", "title": "Goldman Sachs", "category": "Brands", "subcategory": "Finance", "similarity": 0.8364, "drivers": [ "A02", "J02", "G01", "G03", "I01" ] } ] }
Full Attention graph /similarity /affinity /demographics available with  API key: