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Lane Bryant is the single strongest audience signal in Planet Smoothie's top 10 — a women's apparel retailer sitting at 0.81, ahead of every food and beverage neighbor in the set.
The shape here is broad: no one neighbor dominates, and the top 10 span six distinct subcategories. After Lane Bryant, the next closest neighbors are Miller's Ale House (0.79, Casual Dining), Tires Plus (0.78, Parts and Accessories), Batteries Plus Bulbs (0.77, Parts and Accessories), and Fuzzy's Taco (0.77, QSR). That mix — women's apparel, casual dining, automotive services, and quick-service restaurants — points to an audience defined less by health or wellness category affinity and more by a broad, everyday-errand consumer pattern. Casual Dining is the most represented subcategory in the top 10, with Miller's Ale House, Moe's Southwest Grill, and Casual Dining all appearing. Notably, only one direct category peer appears in the top 10: Tropical Smoothie Café at 0.74, the sole other Juice and Smoothies entry. Home2 Suites (0.77, Mid-range Hotels) rounds out the cross-category spread, reinforcing the pattern of a generalist, suburban consumer audience rather than a fitness-focused niche.
The breadth of this neighbor set suggests Planet Smoothie's audience overlaps most with mainstream, convenience-driven retail and dining consumers rather than a tightly defined wellness segment.
